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Grammar

Why Is Editing Essential to the Writing Process?

Discover why editing is crucial for content marketing success. Learn essential editing types, self-editing techniques, and how to polish your content.

Trusted By Industry Leaders
Trusted By Industry Leaders

Introduction

Our text compare tool is a fantastic, lightweight tool that provides plagiarism checks between two documents. Whether you are a student, blogger or publisher, this tool offers a great solution to detect and compare similarities between any two pieces of text. In this article, I will discuss the different ways to use the tool, the primary features of the tool and who this tool is for. There is an FAQ at the bottom if you run into any issues when trying to use the tool.

What makes Originality.ai’s text comparison tool stand out?

Keyword density helper – This tool comes with a built-in keyword density helper in some ways similar to the likes of SurferSEO or MarketMuse the difference being, ours is free! This feature shows the user the frequency of single or two word keywords in a document, meaning you can easily compare an article you have written against a competitor to see the major differences in keyword densities. This is especially useful for SEO’s who are looking to optimize their blog content for search engines and improve the blog’s visibility.

Ways to compare

File compare – Text comparison between files is a breeze with our tool. Simply select the files you would like to compare, hit “Upload” and our tool will automatically insert the content into the text area, then simply hit “Compare” and let our tool show you where the differences in the text are. By uploading a file, you can still check the keyword density in your content.

URL compare

Comparing text between URLs is effortless with our tool. Simply paste the URL you would like to get the content from (in our example we use a fantastic blog post by Sherice Jacob found here) hit “Submit URL” and our tool will automatically retrieve the contents of the page and paste it into the text area, then simply click “Compare” and let our tool highlight the difference between the URLs. This feature is especially useful for checking keyword density between pages!

Simple text compare

You can also easily compare text by copying and pasting it into each field, as demonstrated below.

Features of Originality.ai’s Text Compare Tool

Ease of use

Our text compare tool is created with the user in mind, it is designed to be accessible to everyone. Our tool allows users to upload files or enter a URL to extract text, this along with the lightweight design ensures a seamless experience. The interface is simple and straightforward, making it easy for users to compare text and detect the diff.

Multiple text file format support

Our tool provides support for a variety of different text files and microsoft word formats including pdf file, .docx, .odt, .doc, and .txt, giving users the ability to compare text from different sources with ease. This makes it a great solution for students, bloggers, and publishers who are looking for file comparison in different formats.

Protects intellectual property

Our text comparison tool helps you protect your intellectual property and helps prevent plagiarism. This tool provides an accurate comparison of texts, making it easy to ensure that your work is original and not copied from other sources. Our tool is a valuable resource for anyone looking to maintain the originality of their content.

User Data Privacy

Our text compare tool is secure and protects user data privacy. No data is ever saved to the tool, the users’ text is only scanned and pasted into the tool’s text area. This makes certain that users can use our tool with confidence, knowing their data is safe and secure.

Compatibility

Our text comparison tool is designed to work seamlessly across all size devices, ensuring maximum compatibility no matter your screen size. Whether you are using a large desktop monitor, a small laptop, a tablet or a smartphone, this tool adjusts to your screen size. This means that users can compare texts and detect the diff anywhere without the need for specialized hardware or software. This level of accessibility makes it an ideal solution for students or bloggers who value the originality of their work and need to compare text online anywhere at any time.

Editing is critical to the writing process. Whether you’re writing a fictional novel, marketing content, or drafting business material, editing is an essential step of the writing process because it serves the reader. 

A good editing process begins and ends with the audience in mind, by creating messaging that is clear, concise, engaging, and readable

So, at a glance, why is editing such a critical step? It helps you to create content that engages your target audience.

Key Takeaways (TL;DR)

  • According to a Forbes article, users spend less than a minute on a website, at an average of just 54 seconds. 
  • Readers form impressions about your brand’s credibility and quality within seconds.
  • There are four types of editing to incorporate into your workflow, including content editing, copy editing, line editing, and proofreading.
  • In the age of AI, it’s essential to not only check grammar and spelling but to maintain transparency about the content you publish with an AI detector.

What Is Editing Beyond Grammar and Spelling?

Editing does go beyond dotting i’s and crossing t’s, but the importance of grammar and spelling should not be understated. 

According to a Forbes article, users spend less than a minute on a website, at an average of just 54 seconds. That means readers form impressions about your brand’s credibility and quality within seconds — poorly prepared content can drive your audience away before your message is even delivered. 

With mere seconds to capture an audience’s attention, an obvious grammatical error can cause trust to plummet and visitors to click away. 

In business, poorly crafted writing leads to confusion, diminished trust, and lost productivity. In contrast, clear, concise writing contributes to confidence and engagement. 

Editing boosts the reader’s experience in every type of writing with steps for correcting grammar and spelling, as well as refining the overall content for the following:

  • Consistency: Sound style, flow, structure, and development 
  • Clarity: A clear and understandable message
  • Coherency: Understandable writing that is easy to follow
  • Correctness: Information that is accurate, supported, and grammatically correct
  • Credibility: Content that is authentic, properly sourced, and professionally presented

The multi-step content editing process ensures that the final piece of writing is clear, accurate, and engaging for the audience. 

Why the Editing Process Is Important to Your Readers

When writing has been carefully edited, it is transformed from a rough draft to reader-ready content. 

Whether you are writing fiction, business copy or web content, the competition for readership is high. To attract and retain prospective customers, content must be high-quality, valuable and, for starters, readable.

During a thorough editing process, a draft is reviewed and polished to be its most clear, accurate and engaging version. 

Editing helps readers understand the content without being distracted by errors, misspellings, disorganization, or poor flow

Why the Editing Process Is Important to Your Brand

The words on the screen or printed page are a direct reflection of your brand. They reflect your company’s expertise, attention to detail, and professionalism. When content is well-crafted, valuable and clearly messaged, it builds trust and credibility with readers. It also shows a respect for your readers’ time. 

In addition to reputation, well-edited content performs better. Because users tend to stick around and consume the content, metrics tend to reflect this engagement. From longer time-on-page and increased shareability to improved search engine rankings, professional-quality content brings a return on investment.

Types of Editing Your Content Needs

There are numerous facets of writing to review and edit, so different types of editing focus on different aspects of the content. 

A piece of writing may require less intensive review at each stage, depending on its complexity. For instance, a social media post may require less intense editing than a long-form article, but all content should be reviewed for consistency, clarity, coherence, correctness, and credibility. 

There are four main types of editing involved in the whole process. While there is some overlap between stages, each step generally targets different aspects of the written work. 

4 Stages of the editing process at a glance

Editing stage General focus Considerations
Content editing or developmental editing Big picture and substance Reader intent
Overall style and format
Organization and logic
Brand voice
Readability
Clarity
Flow
Strength of writing
Factual accuracy
Source credibility
Use of AI tools
Line editing Style considerations Sentence structure
Wordiness
Repetition and redundancy
Clarity
Fluidity
Word choice and phrasing
Readability
Consistency
Fact-checking
Copy editing Grammar and syntax Grammar
Syntax
Punctuation
Capitalization
Typos and missing words
Style guide alignment
Formatting elements
Working links
Correct meta description and tags
Proofreading Final polish Final precision check for errors of any kind.

For most content, especially long-form pieces, the content editing step is critical for ensuring the strength and presentation of the messaging as a whole. 

This is the step in which a writer or content marketer scrutinizes the message to make sure it is people-first, logical, valuable, understandable, and well-supported.

Content editing digs into the substance of the message and quality of the delivery, while the other stages drill into the mechanics of the writing.

Whether you are a one-person crew of writer/editor or are reviewing your work before sharing it with an editor, it’s essential to follow best practices for self-editing, including:

  • Use an editing checklist
  • Reading your work aloud to hear it like a reader
  • Using a readability tool
  • Using a grammar checker
  • Taking a break between editing stages

By completing a comprehensive edit and content polishing process, you prepare your published work to have high readability and make a great impression on your audience. 

AI and Editing

As more writing is generated with AI tools, it has become even more important for writers to learn how to thoroughly and carefully edit written work. 

While AI writing tools are increasingly popular for writers and content marketers, they can generate content with factual errors (known as AI hallucinations), stylistic inconsistencies and predictable or bland phrasing. 

In contrast, human writers and editors bring contextual understanding, critical thinking and firsthand knowledge of the marketing strategy and content. 

So, in the age of AI as well as editing for grammar and spelling, it’s also important to review content for AI with an AI checker and factual accuracy with a fact checker. That way, you can maintain transparency in the content you publish.

Final Thoughts: Editing Is Worth It

The strategizing, planning, and creating of content are investments of time, resources, and creativity. Editing isn’t an additional step in the process — it is a critical step in guaranteeing that the copy created is the strongest it can be before it is published and revealed to the world. 

Carefully edited content leads to better engagement, which benefits your potential customers, your brand, and can ultimately lead to better sales.

Get a best-in-class suite of tools to streamline your editorial workflow, including an AI Checker, Grammar Checker, Plagiarism Checker, and Fact Checker.

Then, learn more content best practices in our top guides:

Melissa Fanella

Melissa Fanella is a writer, editor, and marketing professional with over 15 years of experience in content and messaging for businesses and nonprofits. Her expertise is in crafting authentic, people-first content that is compelling and engaging for audiences and positioned for business goals.

Frequently Asked Questions

Do I have to fill out the entire form?

No, that’s one of the benefits, only fill out the areas which you think will be relevant to the prompts you require.

Why is the English so poor for some prompts?

When making the tool we had to make each prompt as general as possible to be able to include every kind of input. Not to worry though ChatGPT is smart and will still understand the prompt.

In The Press

Originality.ai has been featured for its accurate ability to detect GPT-3, Chat GPT and GPT-4 generated content. See some of the coverage below…

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Featured by Leading Publications

Originality.ai did a fantastic job on all three prompts, precisely detecting them as AI-written. Additionally, after I checked with actual human-written textual content, it did determine it as 100% human-generated, which is important.

Vahan Petrosyan

searchenginejournal.com

I use this tool most frequently to check for AI content personally. My most frequent use-case is checking content submitted by freelance writers we work with for AI and plagiarism.

Tom Demers

searchengineland.com

After extensive research and testing, we determined Originality.ai to be the most accurate technology.

Rock Content Team

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Jon Gillham, Founder of Originality.ai came up with a tool to detect whether the content is written by humans or AI tools. It’s built on such technology that can specifically detect content by ChatGPT-3 — by giving you a spam score of 0-100, with an accuracy of 94%.

Felix Rose-Collins

ranktracker.com

ChatGPT lacks empathy and originality. It’s also recognized as AI-generated content most of the time by plagiarism and AI detectors like Originality.ai

Ashley Stahl

forbes.com

Originality.ai Do give them a shot! 

Sri Krishna

venturebeat.com

For web publishers, Originality.ai will enable you to scan your content seamlessly, see who has checked it previously, and detect if an AI-powered tool was implored.

Industry Trends

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Frequently Asked Questions

Why is it important to check for plagiarism?

Tools for conducting a plagiarism check between two documents online are important as it helps to ensure the originality and authenticity of written work. Plagiarism undermines the value of professional and educational institutions, as well as the integrity of the authors who write articles. By checking for plagiarism, you can ensure the work that you produce is original or properly attributed to the original author. This helps prevent the distribution of copied and misrepresented information.

What is Text Comparison?

Text comparison is the process of taking two or more pieces of text and comparing them to see if there are any similarities, differences and/or plagiarism. The objective of a text comparison is to see if one of the texts has been copied or paraphrased from another text. This text compare tool for plagiarism check between two documents has been built to help you streamline that process by finding the discrepancies with ease.

How do Text Comparison Tools Work?

Text comparison tools work by analyzing and comparing the contents of two or more text documents to find similarities and differences between them. This is typically done by breaking the texts down into smaller units such as sentences or phrases, and then calculating a similarity score based on the number of identical or nearly identical units. The comparison may be based on the exact wording of the text, or it may take into account synonyms and other variations in language. The results of the comparison are usually presented in the form of a report or visual representation, highlighting the similarities and differences between the texts.

String comparison is a fundamental operation in text comparison tools that involves comparing two sequences of characters to determine if they are identical or not. This comparison can be done at the character level or at a higher level, such as the word or sentence level.

The most basic form of string comparison is the equality test, where the two strings are compared character by character and a Boolean result indicating whether they are equal or not is returned. More sophisticated string comparison algorithms use heuristics and statistical models to determine the similarity between two strings, even if they are not exactly the same. These algorithms often use techniques such as edit distance, which measures the minimum number of operations (such as insertions, deletions, and substitutions) required to transform one string into another.

Another common technique for string comparison is n-gram analysis, where the strings are divided into overlapping sequences of characters (n-grams) and the frequency of each n-gram is compared between the two strings. This allows for a more nuanced comparison that takes into account partial similarities, rather than just exact matches.

String comparison is a crucial component of text comparison tools, as it forms the basis for determining the similarities and differences between texts. The results of the string comparison can then be used to generate a report or visual representation of the similarities and differences between the texts.

What is Syntax Highlighting?

Syntax highlighting is a feature of text editors and integrated development environments (IDEs) that helps to visually distinguish different elements of a code or markup language. It does this by coloring different elements of the code, such as keywords, variables, functions, and operators, based on a predefined set of rules.

The purpose of syntax highlighting is to make the code easier to read and understand, by drawing attention to the different elements and their structure. For example, keywords may be colored in a different hue to emphasize their importance, while comments or strings may be colored differently to distinguish them from the code itself. This helps to make the code more readable, reducing the cognitive load of the reader and making it easier to identify potential syntax errors.

How Can I Conduct a Plagiarism Check between Two Documents Online?

With our tool it’s easy, just enter or upload some text, click on the button “Compare text” and the tool will automatically display the diff between the two texts.

What Are the Benefits of Using a Text Compare Tool?

Using text comparison tools is much easier, more efficient, and more reliable than proofreading a piece of text by hand. Eliminate the risk of human error by using a tool to detect and display the text difference within seconds.

What Files Can You Inspect with This Text Compare Tool?

We have support for the file extensions .pdf, .docx, .odt, .doc and .txt. You can also enter your text or copy and paste text to compare.

Will My Data Be Shared?

There is never any data saved by the tool, when you hit “Upload” we are just scanning the text and pasting it into our text area so with our text compare tool, no data ever enters our servers.

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