5 Tips to Improve Content Clarity in Freelance Writing Projects
Content clarity is essential in professional freelance writing. Discover tips on how you can improve content clarity and deliver high-quality work to clients.
Trusted By Industry Leaders
Trusted By Industry Leaders
When getting started as a freelancer, it can be daunting to master all the necessary elements of content writing.
If you are just starting or looking for ways to improve and impress your clients, here are five quick tips you can apply to your writing immediately.
Make editing your freelance writing and content a breeze with the Originality.ai Grammar Checker.
Key Takeaways (TL;DR)
- Establish who the target audience of a particular freelance article is to create engaging content.
- Organize content with a clear outline that’s based on the content brief.
- Simplify language or use plain language and avoid technical terms to reach a wider audience.
- Define a clear review process for editing your freelance articles.
- Incorporate visuals to break up large sections of text and relay information in a different format.
1. Understand Your Audience
To gain a clear understanding of the target audience, communicate with the client and/or editorial team. Ask questions and build a profile (or buyer persona) of the ideal reader if you can. The clearer the picture of your audience, the more tailored and focused your words and examples can be.
After communicating with your client, do some research on your own. Read other articles published by your client or on other sites in the same niche. This is especially important when working with a new client.
Researching other content in your niche will improve your understanding of what the target audience is interested in as well as what information is already available to them. From this research you can determine what content gaps your writing can fill that will be useful to the target audience.
2. Organize Your Content
To write clear and readable content, you must organize the work logically. Begin your writing process with an outline based on the content brief.
Include the headings and subheadings you want to use in the article along with the key points that will guide each section. Depending on your freelance writing contract, you may want to share the outline with your client. This will enable you to make adjustments before you even begin to write.
After writing a clear outline with strong headings, begin to work on the body of the article. Fill in the details based on the key ideas from the outline. This strategy will help you to stay on topic and be more concise.
After writing, go through the article again. Break up any large paragraphs and add bullet points or numbered lists when appropriate. These small structural changes will improve overall readability and clarity.
3. Simplify Your Language
When writing content, especially for online articles or blogs, readability is key. Keep the content accessible to a wide audience by using plain language.
This means avoiding or defining industry-specific terms or jargon, simplifying vocabulary, and keeping most sentences and paragraphs short. Learn more about the advantages of using plain language.
After writing, use a grammar tool to help you catch any spelling or grammatical errors. It can also be useful to put the content through a readability checker to ensure the reading level of the piece is appropriate for your target audience.
4. Establish a Clear Review Process
Build and define a review process to edit your work. This may include grammar checkers and software, as well as manual review methods.
Read the content out loud
One manual grammar review strategy you can try is reading the content out loud to catch any errors your eyes skip over. It is easy to skim over mistakes in your head after writing, so reading out loud can help you catch those subtle mistakes or awkward phrases.
Print the article to provide a new visual perspective
Another option is printing out the work and editing it with pen on paper. Printing out the piece will change your perspective. This process prevents your eyes from skimming over the work in the same way it does on the screen.
Leave time in between writing and editing
A third review strategy is to leave a few days in your schedule between writing the content and going back to edit it. This buffer period allows you to return to the piece with fresh eyes, helping you catch errors that you became accustomed to while writing.
Regardless of which editing strategy works for you, maintain open communication with your client throughout the process. Be available to go over the content after submission and make adjustments based on your client’s preferences.
The difference between a good freelancer and a great one is in their responsiveness to their client’s needs. Be sure to account for a review with the client in your schedule.
5. Incorporate Visuals
Adding visuals such as pictures, infographics, or videos can enhance the content by providing alternative methods to share information as well as an additional layer of visual interest for the reader.
Visuals can help break up large blocks of text and entice readers to click or scroll through the content.
However, visuals must be relevant and add value to the written content. Collaborate with the client to determine which images, infographics, or other visual materials are appropriate to include to match their brand.
In some cases, visuals may be done by another freelancer or member of the client’s team, so always ask before adding your own materials.
Content Clarity: Final Thoughts
Writing clear, concise content will help you bring your craft to the next level. Incorporating these tips into your writing will help you to establish a strong writing and editing routine that not only improves your content but also helps you save time by streamlining your process.
Upgrade your editing process and improve content clarity with Originality.ai’s patented toolkit including a Grammar Checker, Readability Checker, AI Checker, Predictive SEO Tool, and Plagiarism Checker.
Then, discover more grammar and editing tips in our guides:
Alyssa English
Frequently Asked Questions
No, that’s one of the benefits, only fill out the areas which you think will be relevant to the prompts you require.
When making the tool we had to make each prompt as general as possible to be able to include every kind of input. Not to worry though ChatGPT is smart and will still understand the prompt.
In The Press
Originality.ai has been featured for its accurate ability to detect GPT-3, Chat GPT and GPT-4 generated content. See some of the coverage below…
View All PressFeatured by Leading Publications
Originality.ai did a fantastic job on all three prompts, precisely detecting them as AI-written. Additionally, after I checked with actual human-written textual content, it did determine it as 100% human-generated, which is important.
Vahan Petrosyan
searchenginejournal.com
I use this tool most frequently to check for AI content personally. My most frequent use-case is checking content submitted by freelance writers we work with for AI and plagiarism.
Tom Demers
searchengineland.com
After extensive research and testing, we determined Originality.ai to be the most accurate technology.
Rock Content Team
rockcontent.com
Jon Gillham, Founder of Originality.ai came up with a tool to detect whether the content is written by humans or AI tools. It’s built on such technology that can specifically detect content by ChatGPT-3 — by giving you a spam score of 0-100, with an accuracy of 94%.
Felix Rose-Collins
ranktracker.com
ChatGPT lacks empathy and originality. It’s also recognized as AI-generated content most of the time by plagiarism and AI detectors like Originality.ai
Ashley Stahl
forbes.com
Originality.ai Do give them a shot!
Sri Krishna
venturebeat.com
For web publishers, Originality.ai will enable you to scan your content seamlessly, see who has checked it previously, and detect if an AI-powered tool was implored.
Industry Trends
analyticsinsight.net
Frequently Asked Questions
Tools for conducting a plagiarism check between two documents online are important as it helps to ensure the originality and authenticity of written work. Plagiarism undermines the value of professional and educational institutions, as well as the integrity of the authors who write articles. By checking for plagiarism, you can ensure the work that you produce is original or properly attributed to the original author. This helps prevent the distribution of copied and misrepresented information.
Text comparison is the process of taking two or more pieces of text and comparing them to see if there are any similarities, differences and/or plagiarism. The objective of a text comparison is to see if one of the texts has been copied or paraphrased from another text. This text compare tool for plagiarism check between two documents has been built to help you streamline that process by finding the discrepancies with ease.
Text comparison tools work by analyzing and comparing the contents of two or more text documents to find similarities and differences between them. This is typically done by breaking the texts down into smaller units such as sentences or phrases, and then calculating a similarity score based on the number of identical or nearly identical units. The comparison may be based on the exact wording of the text, or it may take into account synonyms and other variations in language. The results of the comparison are usually presented in the form of a report or visual representation, highlighting the similarities and differences between the texts.
String comparison is a fundamental operation in text comparison tools that involves comparing two sequences of characters to determine if they are identical or not. This comparison can be done at the character level or at a higher level, such as the word or sentence level.
The most basic form of string comparison is the equality test, where the two strings are compared character by character and a Boolean result indicating whether they are equal or not is returned. More sophisticated string comparison algorithms use heuristics and statistical models to determine the similarity between two strings, even if they are not exactly the same. These algorithms often use techniques such as edit distance, which measures the minimum number of operations (such as insertions, deletions, and substitutions) required to transform one string into another.
Another common technique for string comparison is n-gram analysis, where the strings are divided into overlapping sequences of characters (n-grams) and the frequency of each n-gram is compared between the two strings. This allows for a more nuanced comparison that takes into account partial similarities, rather than just exact matches.
String comparison is a crucial component of text comparison tools, as it forms the basis for determining the similarities and differences between texts. The results of the string comparison can then be used to generate a report or visual representation of the similarities and differences between the texts.
Syntax highlighting is a feature of text editors and integrated development environments (IDEs) that helps to visually distinguish different elements of a code or markup language. It does this by coloring different elements of the code, such as keywords, variables, functions, and operators, based on a predefined set of rules.
The purpose of syntax highlighting is to make the code easier to read and understand, by drawing attention to the different elements and their structure. For example, keywords may be colored in a different hue to emphasize their importance, while comments or strings may be colored differently to distinguish them from the code itself. This helps to make the code more readable, reducing the cognitive load of the reader and making it easier to identify potential syntax errors.
With our tool it’s easy, just enter or upload some text, click on the button “Compare text” and the tool will automatically display the diff between the two texts.
Using text comparison tools is much easier, more efficient, and more reliable than proofreading a piece of text by hand. Eliminate the risk of human error by using a tool to detect and display the text difference within seconds.
We have support for the file extensions .pdf, .docx, .odt, .doc and .txt. You can also enter your text or copy and paste text to compare.
There is never any data saved by the tool, when you hit “Upload” we are just scanning the text and pasting it into our text area so with our text compare tool, no data ever enters our servers.
Copyright © 2023, Originality.ai
All rights reserved.
Redistribution and use in source and binary forms, with or without modification, are permitted provided that the following conditions are met:
- Redistributions of source code must retain the above copyright notice, this list of conditions and the following disclaimer.
- Redistributions in binary form must reproduce the above copyright notice, this list of conditions and the following disclaimer in the documentation and/or other materials provided with the distribution.
THIS SOFTWARE IS PROVIDED BY THE COPYRIGHT HOLDERS AND CONTRIBUTORS “AS IS” AND ANY EXPRESS OR IMPLIED WARRANTIES, INCLUDING, BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE ARE DISCLAIMED. IN NO EVENT SHALL THE COPYRIGHT HOLDER OR CONTRIBUTORS BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, EXEMPLARY, OR CONSEQUENTIAL DAMAGES (INCLUDING, BUT NOT LIMITED TO, PROCUREMENT OF SUBSTITUTE GOODS OR SERVICES; LOSS OF USE, DATA, OR PROFITS; OR BUSINESS INTERRUPTION) HOWEVER CAUSED AND ON ANY THEORY OF LIABILITY, WHETHER IN CONTRACT, STRICT LIABILITY, OR TORT (INCLUDING NEGLIGENCE OR OTHERWISE) ARISING IN ANY WAY OUT OF THE USE OF THIS SOFTWARE, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGE.
This table below shows a heat map of features on other sites compared to ours as you can see we almost have greens across the board!
