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Keyword density helper – This tool comes with a built-in keyword density helper in some ways similar to the likes of SurferSEO or MarketMuse the difference being, ours is free! This feature shows the user the frequency of single or two word keywords in a document, meaning you can easily compare an article you have written against a competitor to see the major differences in keyword densities. This is especially useful for SEO’s who are looking to optimize their blog content for search engines and improve the blog’s visibility.
File compare – Text comparison between files is a breeze with our tool. Simply select the files you would like to compare, hit “Upload” and our tool will automatically insert the content into the text area, then simply hit “Compare” and let our tool show you where the differences in the text are. By uploading a file, you can still check the keyword density in your content.
Comparing text between URLs is effortless with our tool. Simply paste the URL you would like to get the content from (in our example we use a fantastic blog post by Sherice Jacob found here) hit “Submit URL” and our tool will automatically retrieve the contents of the page and paste it into the text area, then simply click “Compare” and let our tool highlight the difference between the URLs. This feature is especially useful for checking keyword density between pages!
You can also easily compare text by copying and pasting it into each field, as demonstrated below.
Ease of use
Our text compare tool is created with the user in mind, it is designed to be accessible to everyone. Our tool allows users to upload files or enter a URL to extract text, this along with the lightweight design ensures a seamless experience. The interface is simple and straightforward, making it easy for users to compare text and detect the diff.
Multiple text file format support
Our tool provides support for a variety of different text files and microsoft word formats including pdf file, .docx, .odt, .doc, and .txt, giving users the ability to compare text from different sources with ease. This makes it a great solution for students, bloggers, and publishers who are looking for file comparison in different formats.
Protects intellectual property
Our text comparison tool helps you protect your intellectual property and helps prevent plagiarism. This tool provides an accurate comparison of texts, making it easy to ensure that your work is original and not copied from other sources. Our tool is a valuable resource for anyone looking to maintain the originality of their content.
User Data Privacy
Our text compare tool is secure and protects user data privacy. No data is ever saved to the tool, the users’ text is only scanned and pasted into the tool’s text area. This makes certain that users can use our tool with confidence, knowing their data is safe and secure.
Compatibility
Our text comparison tool is designed to work seamlessly across all size devices, ensuring maximum compatibility no matter your screen size. Whether you are using a large desktop monitor, a small laptop, a tablet or a smartphone, this tool adjusts to your screen size. This means that users can compare texts and detect the diff anywhere without the need for specialized hardware or software. This level of accessibility makes it an ideal solution for students or bloggers who value the originality of their work and need to compare text online anywhere at any time.
It’s no secret that SEO (search engine optimization) drives the highest search engine rankings.
Every site and business owner, from bloggers to businesses, can benefit from SEO.
Whether you’re new to the world of search engine optimization or you’re looking to further refine your strategy, there’s no better time to grab your share of organic traffic.
At the same time, it’s understandable to have questions.
From the basics of SEO and why it matters to building quality backlinks, we’ll go in-depth on the most common SEO questions and their answers to give you the full picture of search engine optimization.
Looking for a best-in-class suite of tools to complement your marketing strategy? Discover Originality.ai’s Content Optimizer, AI Checker, Plagiarism Checker, and Grammar Checker.
There’s a lot to cover, so let’s dive in!
Search engine optimization is done in order to increase a website’s ranking in search engines like Google and Bing.
It draws from a number of strategies, including content optimization, backlink building, and mobile responsiveness, to affect how search engines rank sites and how users ultimately interact with those sites.
When your website ranks higher organically in the search engines, you get more clicks on your page.
Users trust search engines to help them answer questions, read reviews, or learn more about a given topic. By ranking higher in the search engines, you’re sending a signal that your site is a trusted source of information or an authority in your niche.
The underlying goal of search engines has always been to match users with the information they’re looking for, as quickly and as accurately as possible.
When you create a website that:
You’re more likely to rank highly in the SERPs (search engine result pages) because you’re connecting people to the answer or information they’re looking for in a way that makes them want to use the search engine again.
It’s essentially a win-win for you and the search engine.
As a result, for SEO, you need technical know-how, creative content creation, an understanding of user psychology, and data-driven insights to keep people coming back to your pages.
Knowing how search engine ranking works is at the core of creating a winning SEO strategy.
Over the years, search engines like Google have developed more complex algorithms that evaluate and rank web pages based on a variety of factors (learn about Google’s latest Search Quality Rater Guidelines).
Here’s a quick overview of just a few of the factors that can impact rankings:
Today, search engines use advanced algorithms, including machine learning and natural language processing (NLP), to understand user intent and match it with high-quality, relevant content.
Over time, you can expect search engines to become more sophisticated at understanding user intent and matching that intent with sites that deliver a well-rounded and exceptional experience.
That means you need to stay current on search engine updates and algorithm shifts.
On-page SEO means changes that you can make within your own pages, such as:
Meanwhile, off-page SEO describes things outside of your site that still affect your ranking, including:
Keyword research is at the core of search engine optimization and involves finding the words and phrases that potential customers are using when researching your business, product or service. Keywords bridge the gap between what people are searching for and what you have to offer.
In order to effectively research keywords, start out by brainstorming topics that are relevant to your business.
Use keyword research tools and check out what keywords your competition is using. You can often spot content gaps in their own keyword strategy and find areas where you can outrank them.
Long-tail keywords, that is, longer words and phrases, are good to target for SEO purposes. Although they may not get as much traffic as short-tail keywords, the traffic that they do get is more targeted and more likely to result in a conversion, such as a purchase.
Keep in mind that keyword trends can change over time. One specific keyword or phrase may bring you traffic for months and then become less relevant. By continually refining your keyword list and changing with market trends, you can stay on top of the rankings and keep connecting and attracting quality traffic to your pages.
Backlinks (or inbound links) are essentially links from other websites to your own site.
High-quality backlinks are an important aspect of SEO because they act like a reference, telling search engines that your content is credible and valuable.
In SEO, quality backlinks are like a vote of confidence which can considerably boost your ranking. In order to build quality backlinks, start by creating high-quality content. This can include detailed guides, professional infographics, or other original research that authoritative sites will want to link to.
You can also guest post for reputable blogs in your industry, or reach out to top-ranking sites with compelling reasons to link to your content.
Build relationships with key influencers, engage in communities and forums to build your presence, and naturally build backlinks over time. Don’t forget to take advantage of social media as part of your outreach strategy.
Then, as a best practice, review Google’s Spam Policies to make sure your link strategy complies.
Technical SEO involves optimizing the underlying structure of your website so that search engines can more easily crawl, understand, and index your pages.
Common elements of technical SEO include:
Mobile is more important than ever because Google has a mobile-first index approach. This means that it will use the mobile version to index and rank a website.
If your mobile site doesn’t load or flow smoothly, it can impact your SEO efforts. Plus, a mobile site that’s easy to use improves the overall user experience, which is one of the key ranking signals that Google’s algorithm looks for.
With that in mind, you’ll want to take advantage of responsive design, fast page loading and user-friendly navigation that’s easy to follow and use. Make sure that text sizes are appropriate so that mobile users can read your text without needing to zoom in.
It’s a good idea to regularly test your site on a variety of mobile devices to spot any issues.
Google offers a testing tool called Lighthouse, which can help you understand how your pages load and function on mobile devices.
Valuable, informative content and proper use of keywords help you build authority and, over time, high-quality backlinks.
This, in turn, increases social shares and other engagement, which are all signals that Google and other search engines use to rank your pages accordingly.
Get a best-in-class tool to optimize your content and predictably drive better rankings with the Originality.ai Content Optimizer.
SEO is never truly done. You’ll want to sign up for Google Analytics and take a look at the following content marketing metrics to see how your pages are performing:
Both Google Analytics and Google Search Console will give you these details and help you better understand them.
You can also use Originality.ai’s Content Optimizer to help gauge how optimized your content is compared to the top-ranked sites for the keyword or phrase.
AI content that doesn’t provide unique value and does not comply with Google’s spam policies can negatively impact SEO.
Check out our study: Can Google Detect and Does it Penalize AI Content? for detailed insights.
Further, Google is also continuing to address AI use in its latest 2025 Search Quality Rater Guidelines, advising raters that if they find all or the majority of the main content of a site is auto- or AI-generated (and has little or no added value), it should receive the lowest rating.
Wondering how much content is actually in Google Search Results? Check out our live dashboard on AI content in Google Search Results.
Then, maintain transparency in the content you are publishing with the Originality.ai AI Checker and Site Scan.
Quality content, authoritative backlinks, a fast-loading, intuitive design that looks great on mobile and desktop — it seems like a lot to juggle.
However, at the core of it all, SEO is about adding as much value as possible to your content while making it as easy as possible for search engines and people to enjoy it.
Search engines are always learning, adapting, and refining their algorithms.
For this reason, it’s important to stay informed on the latest SEO strategies and algorithm updates, and incorporate the latest breakthrough technology like the Originality.ai Content Optimizer in your content marketing strategy.
Learn more SEO and content marketing best practices in our top guides:
No, that’s one of the benefits, only fill out the areas which you think will be relevant to the prompts you require.
When making the tool we had to make each prompt as general as possible to be able to include every kind of input. Not to worry though ChatGPT is smart and will still understand the prompt.
Originality.ai did a fantastic job on all three prompts, precisely detecting them as AI-written. Additionally, after I checked with actual human-written textual content, it did determine it as 100% human-generated, which is important.
Vahan Petrosyan
searchenginejournal.com
I use this tool most frequently to check for AI content personally. My most frequent use-case is checking content submitted by freelance writers we work with for AI and plagiarism.
Tom Demers
searchengineland.com
After extensive research and testing, we determined Originality.ai to be the most accurate technology.
Rock Content Team
rockcontent.com
Jon Gillham, Founder of Originality.ai came up with a tool to detect whether the content is written by humans or AI tools. It’s built on such technology that can specifically detect content by ChatGPT-3 — by giving you a spam score of 0-100, with an accuracy of 94%.
Felix Rose-Collins
ranktracker.com
ChatGPT lacks empathy and originality. It’s also recognized as AI-generated content most of the time by plagiarism and AI detectors like Originality.ai
Ashley Stahl
forbes.com
Originality.ai Do give them a shot!
Sri Krishna
venturebeat.com
For web publishers, Originality.ai will enable you to scan your content seamlessly, see who has checked it previously, and detect if an AI-powered tool was implored.
Industry Trends
analyticsinsight.net
Tools for conducting a plagiarism check between two documents online are important as it helps to ensure the originality and authenticity of written work. Plagiarism undermines the value of professional and educational institutions, as well as the integrity of the authors who write articles. By checking for plagiarism, you can ensure the work that you produce is original or properly attributed to the original author. This helps prevent the distribution of copied and misrepresented information.
Text comparison is the process of taking two or more pieces of text and comparing them to see if there are any similarities, differences and/or plagiarism. The objective of a text comparison is to see if one of the texts has been copied or paraphrased from another text. This text compare tool for plagiarism check between two documents has been built to help you streamline that process by finding the discrepancies with ease.
Text comparison tools work by analyzing and comparing the contents of two or more text documents to find similarities and differences between them. This is typically done by breaking the texts down into smaller units such as sentences or phrases, and then calculating a similarity score based on the number of identical or nearly identical units. The comparison may be based on the exact wording of the text, or it may take into account synonyms and other variations in language. The results of the comparison are usually presented in the form of a report or visual representation, highlighting the similarities and differences between the texts.
String comparison is a fundamental operation in text comparison tools that involves comparing two sequences of characters to determine if they are identical or not. This comparison can be done at the character level or at a higher level, such as the word or sentence level.
The most basic form of string comparison is the equality test, where the two strings are compared character by character and a Boolean result indicating whether they are equal or not is returned. More sophisticated string comparison algorithms use heuristics and statistical models to determine the similarity between two strings, even if they are not exactly the same. These algorithms often use techniques such as edit distance, which measures the minimum number of operations (such as insertions, deletions, and substitutions) required to transform one string into another.
Another common technique for string comparison is n-gram analysis, where the strings are divided into overlapping sequences of characters (n-grams) and the frequency of each n-gram is compared between the two strings. This allows for a more nuanced comparison that takes into account partial similarities, rather than just exact matches.
String comparison is a crucial component of text comparison tools, as it forms the basis for determining the similarities and differences between texts. The results of the string comparison can then be used to generate a report or visual representation of the similarities and differences between the texts.
Syntax highlighting is a feature of text editors and integrated development environments (IDEs) that helps to visually distinguish different elements of a code or markup language. It does this by coloring different elements of the code, such as keywords, variables, functions, and operators, based on a predefined set of rules.
The purpose of syntax highlighting is to make the code easier to read and understand, by drawing attention to the different elements and their structure. For example, keywords may be colored in a different hue to emphasize their importance, while comments or strings may be colored differently to distinguish them from the code itself. This helps to make the code more readable, reducing the cognitive load of the reader and making it easier to identify potential syntax errors.
With our tool it’s easy, just enter or upload some text, click on the button “Compare text” and the tool will automatically display the diff between the two texts.
Using text comparison tools is much easier, more efficient, and more reliable than proofreading a piece of text by hand. Eliminate the risk of human error by using a tool to detect and display the text difference within seconds.
We have support for the file extensions .pdf, .docx, .odt, .doc and .txt. You can also enter your text or copy and paste text to compare.
There is never any data saved by the tool, when you hit “Upload” we are just scanning the text and pasting it into our text area so with our text compare tool, no data ever enters our servers.
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This table below shows a heat map of features on other sites compared to ours as you can see we almost have greens across the board!
