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5 Tips for High-Quality Content Writing

Learn why high-quality content is important. Discover top tips for quality content writing — from creating people-first content to improving readability.

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Trusted By Industry Leaders

Introduction

Our text compare tool is a fantastic, lightweight tool that provides plagiarism checks between two documents. Whether you are a student, blogger or publisher, this tool offers a great solution to detect and compare similarities between any two pieces of text. In this article, I will discuss the different ways to use the tool, the primary features of the tool and who this tool is for. There is an FAQ at the bottom if you run into any issues when trying to use the tool.

What makes Originality.ai’s text comparison tool stand out?

Keyword density helper – This tool comes with a built-in keyword density helper in some ways similar to the likes of SurferSEO or MarketMuse the difference being, ours is free! This feature shows the user the frequency of single or two word keywords in a document, meaning you can easily compare an article you have written against a competitor to see the major differences in keyword densities. This is especially useful for SEO’s who are looking to optimize their blog content for search engines and improve the blog’s visibility.

Ways to compare

File compare – Text comparison between files is a breeze with our tool. Simply select the files you would like to compare, hit “Upload” and our tool will automatically insert the content into the text area, then simply hit “Compare” and let our tool show you where the differences in the text are. By uploading a file, you can still check the keyword density in your content.

URL compare

Comparing text between URLs is effortless with our tool. Simply paste the URL you would like to get the content from (in our example we use a fantastic blog post by Sherice Jacob found here) hit “Submit URL” and our tool will automatically retrieve the contents of the page and paste it into the text area, then simply click “Compare” and let our tool highlight the difference between the URLs. This feature is especially useful for checking keyword density between pages!

Simple text compare

You can also easily compare text by copying and pasting it into each field, as demonstrated below.

Features of Originality.ai’s Text Compare Tool

Ease of use

Our text compare tool is created with the user in mind, it is designed to be accessible to everyone. Our tool allows users to upload files or enter a URL to extract text, this along with the lightweight design ensures a seamless experience. The interface is simple and straightforward, making it easy for users to compare text and detect the diff.

Multiple text file format support

Our tool provides support for a variety of different text files and microsoft word formats including pdf file, .docx, .odt, .doc, and .txt, giving users the ability to compare text from different sources with ease. This makes it a great solution for students, bloggers, and publishers who are looking for file comparison in different formats.

Protects intellectual property

Our text comparison tool helps you protect your intellectual property and helps prevent plagiarism. This tool provides an accurate comparison of texts, making it easy to ensure that your work is original and not copied from other sources. Our tool is a valuable resource for anyone looking to maintain the originality of their content.

User Data Privacy

Our text compare tool is secure and protects user data privacy. No data is ever saved to the tool, the users’ text is only scanned and pasted into the tool’s text area. This makes certain that users can use our tool with confidence, knowing their data is safe and secure.

Compatibility

Our text comparison tool is designed to work seamlessly across all size devices, ensuring maximum compatibility no matter your screen size. Whether you are using a large desktop monitor, a small laptop, a tablet or a smartphone, this tool adjusts to your screen size. This means that users can compare texts and detect the diff anywhere without the need for specialized hardware or software. This level of accessibility makes it an ideal solution for students or bloggers who value the originality of their work and need to compare text online anywhere at any time.

With content writers and agencies publishing about 70 million posts a month on WordPress alone, quality content writing is key to standing out from the competition. This kind of content marketing grabs your reader’s attention, engages them, and keeps them coming back for more.

Learn how to take your content game to the next level with top tips for quality content writing — from insight into crafting people-first content to improving readability.

Why Is High-Quality Content Writing Important?

Time is money in the business world. So, why bother with quality content writing if it’ll slow down your content creation process? 

The time and effort that quality content creation takes is well worth it. Some of the benefits of high-quality content include:

  • Improving reputation by positioning your brand as an authority in your field.
  • Boosting search engine optimization (SEO) efforts and search engine rankings, as Google loves original, helpful content.
  • Generating quality leads and increasing conversion rates by attracting and educating current and prospective customers.

5 Tips for High-Quality Content Writing

It’s important to note here that there’s no secret formula to high-quality content writing. What works for one business or industry may not work for another, so you may need to customize the approach for your brand.

That being said, good blog posts and articles tend to share similar traits. So, here are some tried-and-true tips for high-quality content writing that you can work into your content creation process.

1. Write for your audience, not search engines

Incorporating SEO best practices into your content may be key to ranking well on search engines. But you shouldn’t do so at the expense of your readers — Google prioritizes people-first content.

According to Google’s guidelines on creating people-first content, its ranking criteria are meant to benefit searchers. Google aims to provide users with the most helpful, reliable information in search results.

Fortunately, Google has provided insight into what they’re looking for in their guidelines, such as informative content that includes research and analysis. 

Review Google’s content resources to assess the quality of your content and identify areas for improvement.

2. Research and focus on creating unique, original content

Thoroughly researching a topic is essential to creating quality content. It ensures accuracy and also helps you discover what’s missing from competitor content — so you can make your brand stand out. Filling in these gaps provides a fantastic angle to create original and unique content.

After all, why should someone click on your content if it's little more than a copy of everything else? Even Google is now using an information gain score (a measure of the unique information your articles offer) to determine your content’s unique value and then apply this data to ranking decisions.

How to put your spin on subjects that have already been covered hundreds of times:

  • Try new angles. Can you approach the topic differently to make it stand out?
  • Interview experts to get original quotes and insights. With original information from expert sources, you can ensure content is both accurate and unique.
  • Use examples, especially personal ones. There’s nothing more unique than you! Besides, personal anecdotes can also help you connect with your audience.

3. Make content easy to read and engaging

Writing content is one thing. But if you want people to actually read it, it should be clear and engaging. Who wants to struggle through a dry, hard-to-read article when they could just Google their way to another result?

To improve the readability and engagement of content:

  • Use a readability checker. Simply enter your text into the box, hit “Analyze,” and get text issues, stats, keyword density, and readability scores at the click of a button.
  • Write an attention-grabbing headline and hook. The headline and hook are the first things readers will see. Consider what would make you want to keep reading.
  • Use visuals and headings to break up content. A wall of text can be daunting for your audience.
  • Write short, simple sentences and paragraphs. Aim for only one idea per sentence and paragraphs that cover a maximum of four lines.

4. Use AI as a writing assistant, not an author

AI-generated content has pros and cons. It can be helpful for brainstorming or creating content briefs. However, you won’t get high-quality content writing from ChatGPT or other AI-writing tools alone — and Google agrees. In one of its latest updates, it seems to be penalizing websites with AI content.

This doesn’t mean you have to stop using AI entirely. AI tools are still useful for:

  • Creating outlines.
  • Brainstorming topic ideas.
  • Researching, including keyword research (just remember to fact-check research).
  • Proofreading work.

The human touch is key to creating content that resonates with your audience. So, if you’re using AI to assist your work, consider using an AI content detector to highlight potential instances of AI that require further review. 

5. Update content regularly

This is often overlooked, but you shouldn’t post an article once and call it a day. High-quality content writers strive to keep their content up-to-date, as Google monitors content freshness.

One of the best ways to monitor outdated content is to conduct content audits. If you find any articles or blog posts suffering from content decay and losing rankings or traffic, you’ll know where updates are necessary.

Then, with Google cracking down on AI-generated content, Originality.ai’s website scanner is a quick and easy way to monitor the amount of AI content on your website. The AI website scanner identifies pages that are potentially AI-written so you can edit and update them to provide quality, people-first content for your audience. 

The Bottom Line: High-Quality Content Writing Takes Time

Incorporating all of these tips can add a considerable amount of time to your content creation process. But don’t let that deter you!

Alongside SEO best practices, high-quality content writing is essential to getting your content in front of readers. And for many of us, that’s the entire point of online content creation.

So, be sure to write for your audience, create original content, improve readability, and keep content up-to-date. It can take some time to see results, but quality content writing is worth the effort.

Jess Sawyer

Jess Sawyer is a seasoned writer and content marketing expert with a passion for crafting engaging and SEO-optimized content. With several years of experience in the digital marketing, Jess has honed her skills in creating content that not only captivates audiences but also ranks high on search engine results.

Frequently Asked Questions

Do I have to fill out the entire form?

No, that’s one of the benefits, only fill out the areas which you think will be relevant to the prompts you require.

Why is the English so poor for some prompts?

When making the tool we had to make each prompt as general as possible to be able to include every kind of input. Not to worry though ChatGPT is smart and will still understand the prompt.

In The Press

Originality.ai has been featured for its accurate ability to detect GPT-3, Chat GPT and GPT-4 generated content. See some of the coverage below…

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Featured by Leading Publications

Originality.ai did a fantastic job on all three prompts, precisely detecting them as AI-written. Additionally, after I checked with actual human-written textual content, it did determine it as 100% human-generated, which is important.

Vahan Petrosyan

searchenginejournal.com

I use this tool most frequently to check for AI content personally. My most frequent use-case is checking content submitted by freelance writers we work with for AI and plagiarism.

Tom Demers

searchengineland.com

After extensive research and testing, we determined Originality.ai to be the most accurate technology.

Rock Content Team

rockcontent.com

Jon Gillham, Founder of Originality.ai came up with a tool to detect whether the content is written by humans or AI tools. It’s built on such technology that can specifically detect content by ChatGPT-3 — by giving you a spam score of 0-100, with an accuracy of 94%.

Felix Rose-Collins

ranktracker.com

ChatGPT lacks empathy and originality. It’s also recognized as AI-generated content most of the time by plagiarism and AI detectors like Originality.ai

Ashley Stahl

forbes.com

Originality.ai Do give them a shot! 

Sri Krishna

venturebeat.com

For web publishers, Originality.ai will enable you to scan your content seamlessly, see who has checked it previously, and detect if an AI-powered tool was implored.

Industry Trends

analyticsinsight.net

Frequently Asked Questions

Why is it important to check for plagiarism?

Tools for conducting a plagiarism check between two documents online are important as it helps to ensure the originality and authenticity of written work. Plagiarism undermines the value of professional and educational institutions, as well as the integrity of the authors who write articles. By checking for plagiarism, you can ensure the work that you produce is original or properly attributed to the original author. This helps prevent the distribution of copied and misrepresented information.

What is Text Comparison?

Text comparison is the process of taking two or more pieces of text and comparing them to see if there are any similarities, differences and/or plagiarism. The objective of a text comparison is to see if one of the texts has been copied or paraphrased from another text. This text compare tool for plagiarism check between two documents has been built to help you streamline that process by finding the discrepancies with ease.

How do Text Comparison Tools Work?

Text comparison tools work by analyzing and comparing the contents of two or more text documents to find similarities and differences between them. This is typically done by breaking the texts down into smaller units such as sentences or phrases, and then calculating a similarity score based on the number of identical or nearly identical units. The comparison may be based on the exact wording of the text, or it may take into account synonyms and other variations in language. The results of the comparison are usually presented in the form of a report or visual representation, highlighting the similarities and differences between the texts.

String comparison is a fundamental operation in text comparison tools that involves comparing two sequences of characters to determine if they are identical or not. This comparison can be done at the character level or at a higher level, such as the word or sentence level.

The most basic form of string comparison is the equality test, where the two strings are compared character by character and a Boolean result indicating whether they are equal or not is returned. More sophisticated string comparison algorithms use heuristics and statistical models to determine the similarity between two strings, even if they are not exactly the same. These algorithms often use techniques such as edit distance, which measures the minimum number of operations (such as insertions, deletions, and substitutions) required to transform one string into another.

Another common technique for string comparison is n-gram analysis, where the strings are divided into overlapping sequences of characters (n-grams) and the frequency of each n-gram is compared between the two strings. This allows for a more nuanced comparison that takes into account partial similarities, rather than just exact matches.

String comparison is a crucial component of text comparison tools, as it forms the basis for determining the similarities and differences between texts. The results of the string comparison can then be used to generate a report or visual representation of the similarities and differences between the texts.

What is Syntax Highlighting?

Syntax highlighting is a feature of text editors and integrated development environments (IDEs) that helps to visually distinguish different elements of a code or markup language. It does this by coloring different elements of the code, such as keywords, variables, functions, and operators, based on a predefined set of rules.

The purpose of syntax highlighting is to make the code easier to read and understand, by drawing attention to the different elements and their structure. For example, keywords may be colored in a different hue to emphasize their importance, while comments or strings may be colored differently to distinguish them from the code itself. This helps to make the code more readable, reducing the cognitive load of the reader and making it easier to identify potential syntax errors.

How Can I Conduct a Plagiarism Check between Two Documents Online?

With our tool it’s easy, just enter or upload some text, click on the button “Compare text” and the tool will automatically display the diff between the two texts.

What Are the Benefits of Using a Text Compare Tool?

Using text comparison tools is much easier, more efficient, and more reliable than proofreading a piece of text by hand. Eliminate the risk of human error by using a tool to detect and display the text difference within seconds.

What Files Can You Inspect with This Text Compare Tool?

We have support for the file extensions .pdf, .docx, .odt, .doc and .txt. You can also enter your text or copy and paste text to compare.

Will My Data Be Shared?

There is never any data saved by the tool, when you hit “Upload” we are just scanning the text and pasting it into our text area so with our text compare tool, no data ever enters our servers.

Software License Agreement

Copyright © 2023, Originality.ai

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Redistribution and use in source and binary forms, with or without modification, are permitted provided that the following conditions are met:

  1. Redistributions of source code must retain the above copyright notice, this list of conditions and the following disclaimer.

  1. Redistributions in binary form must reproduce the above copyright notice, this list of conditions and the following disclaimer in the documentation and/or other materials provided with the distribution.

THIS SOFTWARE IS PROVIDED BY THE COPYRIGHT HOLDERS AND CONTRIBUTORS “AS IS” AND ANY EXPRESS OR IMPLIED WARRANTIES, INCLUDING, BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE ARE DISCLAIMED. IN NO EVENT SHALL THE COPYRIGHT HOLDER OR CONTRIBUTORS BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, EXEMPLARY, OR CONSEQUENTIAL DAMAGES (INCLUDING, BUT NOT LIMITED TO, PROCUREMENT OF SUBSTITUTE GOODS OR SERVICES; LOSS OF USE, DATA, OR PROFITS; OR BUSINESS INTERRUPTION) HOWEVER CAUSED AND ON ANY THEORY OF LIABILITY, WHETHER IN CONTRACT, STRICT LIABILITY, OR TORT (INCLUDING NEGLIGENCE OR OTHERWISE) ARISING IN ANY WAY OUT OF THE USE OF THIS SOFTWARE, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGE.

Will My Data Be Shared?

This table below shows a heat map of features on other sites compared to ours as you can see we almost have greens across the board!

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