Keyword density helper – This tool comes with a built-in keyword density helper in some ways similar to the likes of SurferSEO or MarketMuse the difference being, ours is free! This feature shows the user the frequency of single or two word keywords in a document, meaning you can easily compare an article you have written against a competitor to see the major differences in keyword densities. This is especially useful for SEO’s who are looking to optimize their blog content for search engines and improve the blog’s visibility.
File compare – Text comparison between files is a breeze with our tool. Simply select the files you would like to compare, hit “Upload” and our tool will automatically insert the content into the text area, then simply hit “Compare” and let our tool show you where the differences in the text are. By uploading a file, you can still check the keyword density in your content.
Comparing text between URLs is effortless with our tool. Simply paste the URL you would like to get the content from (in our example we use a fantastic blog post by Sherice Jacob found here) hit “Submit URL” and our tool will automatically retrieve the contents of the page and paste it into the text area, then simply click “Compare” and let our tool highlight the difference between the URLs. This feature is especially useful for checking keyword density between pages!
You can also easily compare text by copying and pasting it into each field, as demonstrated below.
Ease of use
Our text compare tool is created with the user in mind, it is designed to be accessible to everyone. Our tool allows users to upload files or enter a URL to extract text, this along with the lightweight design ensures a seamless experience. The interface is simple and straightforward, making it easy for users to compare text and detect the diff.
Multiple text file format support
Our tool provides support for a variety of different text files and microsoft word formats including pdf file, .docx, .odt, .doc, and .txt, giving users the ability to compare text from different sources with ease. This makes it a great solution for students, bloggers, and publishers who are looking for file comparison in different formats.
Protects intellectual property
Our text comparison tool helps you protect your intellectual property and helps prevent plagiarism. This tool provides an accurate comparison of texts, making it easy to ensure that your work is original and not copied from other sources. Our tool is a valuable resource for anyone looking to maintain the originality of their content.
User Data Privacy
Our text compare tool is secure and protects user data privacy. No data is ever saved to the tool, the users’ text is only scanned and pasted into the tool’s text area. This makes certain that users can use our tool with confidence, knowing their data is safe and secure.
Compatibility
Our text comparison tool is designed to work seamlessly across all size devices, ensuring maximum compatibility no matter your screen size. Whether you are using a large desktop monitor, a small laptop, a tablet or a smartphone, this tool adjusts to your screen size. This means that users can compare texts and detect the diff anywhere without the need for specialized hardware or software. This level of accessibility makes it an ideal solution for students or bloggers who value the originality of their work and need to compare text online anywhere at any time.
How exactly do you optimize content for search engines?
A common misconception about content optimization is that it involves keyword stuffing (filling it with keywords) or writing fluffy content (making the content as long and drawn out as possible to meet a word count).
The reality is that keyword stuffing is a content marketing mistake and it’s best practice to avoid keyword stuffing.
So, if these are common misconceptions, what is the best approach to tackling content optimization in SEO?
Looking for a best-in-class suite of tools for your content marketing strategy? Check out Originality.ai’s Predictive SEO Tool, AI Checker, Plagiarism Checker, and Grammar Checker.
Both content optimization and SEO (search engine optimization) have a great deal of overlap. In both, keyword research and placement are involved, as is understanding search intent, internal linking and more.
You can think of content optimization as a subsection of SEO; improving content to make it more understandable and actionable for search engines.
SEO itself often includes several content-related strategies, but it also incorporates more technical parts as well, such as analyzing page speed, backlink profiles and so on.
Content optimization can be broken down into a series of steps that you, as a content professional, can do to make sure your writing is as finely tuned as possible to not only be readable and understandable by your target audience but also rankable in search engines.
Keyword research and natural incorporating keywords involve finding the right keywords and using them in a way that flows naturally in your content.
Search engines need to understand what your content is about, but at the same time, your readers want a natural reading experience that flows easily.
For example, you can’t write something like “SEO content optimization matters for SEO because search engine optimization helps your content rank higher in search engine results pages.”
Not only does it sound awkward and like keyword-stuffing, but it clearly shows that the reading experience is tailored toward search engines and not people. That being said, there’s a better way to write that same sentence:
“Content optimization helps improve search engine rankings by making your writing clearer and better aligned with the user’s search intent.”
Notice how we didn’t mention SEO at all in the previous sentence, but did use relevant terms like search engine rankings, search intent, and writing, which are all relevant to the core term (short-tail keyword) of “content optimization.”
Looking for a tool to streamline your content optimization process?
The Originality.ai Predictive SEO Tool can help you optimize content by making genuine content improvements — it’s resistant to manipulation like keyword stuffing. It’s powered by AI to offer intelligent SEO suggestions and help predictably drive better rankings.
Writing interesting, keyword-rich headings and subheadings isn’t just good practice for SEO, it also helps improve the structure and readability of your pages. Above all you want your content to be visually scannable. Both Google and people use headings to follow your content structure.
That being said, it is a good idea to use your primary keyword in your Heading 1, while keeping it under 60 characters. For example, The Ultimate Guide to SEO Content Optimization in 2025.
From here, you can then use H2 and H3 headings that include variations on your keyword. Just like our previous title example, differentiating your headings helps prevent possible issues with keyword stuffing, which can negatively impact rankings.
When we talk about optimizing for search intent, we talk about content that directly answers what the user is searching for or creating people-first content. The more directly and relevantly your content matches what they’re looking for, the greater the likelihood that your page will appear at or near the top of the SERPs.
For example, if someone is searching for the “best budget laptops,” they’re expecting a top ten list, not an in-depth article about every conceivable configuration.
If, on the other hand, they’re looking for “how to fix a leaky faucet”, they’re definitely interested in step-by-step instructions or even images or videos.
When handling content optimization in SEO, ask yourself, “What information would I want to receive if I were searching for this?”
You’ll want to make sure that content is formatted in such a way that it’s easy to read, for search engines and people alike.
Poorly formatted content increases bounce rate, which is a poor signal for SEO. Search engines and people like well-structured, user-friendly content. That means:
Use the Originality Readability Checker to see how your content performs according to different readability formulas. It also highlights complex sentences so you can reword them if necessary.
Although meta descriptions don’t have the same weight they once did as part of search engine optimization, they nevertheless still appear in some search engine results pages, including Google.
Meta descriptions are 160 characters or less and deliver a clear, short summary of what your page is about.
A good meta description increases your CTR (click-through rate) and Google may even bold the keywords in your meta description that match the user’s search.
Be sure that you include your primary keyword in a way that flows naturally, and add in a call-to-action.
Internal linking isn’t just good for search engines, it’s also great for keeping users engaged.
By interlinking your pages, you help increase time-on-page (one of many metrics that the Google algorithm uses to evaluate how to rank pages) and help Google make sure it’s indexing all of your pages.
To make sure your internal linking works as effectively as possible as part of your content optimization efforts, make sure you’re using descriptive link text (so “read more about content optimization in SEO” and not just “click here”). Be careful not to add too many internal links. Anywhere from 2-5 per 1,000 words is a good rule to follow.
Although it overlaps a bit on the technical side of SEO, optimizing your images and videos is just as important as optimizing your content.
Image and video optimization involves making your multimedia content search-friendly. Google relies on alt text for images.
Although images and videos increase engagement on pages and encourage users to stay longer, files that are too large can take a while to load (especially on mobile connections) and that can increase your site’s bounce rate.
Be sure that when optimizing images and video, you:
From time to time, it’s a good idea to do a content audit and take a look at older pages to see where they’re underperforming, and what can be done to improve them.
It could be as simple as updating some old statistics (those 2018 findings aren’t going to cut it anymore!) or swapping out some old website screenshots for new and improved versions.
If you have anything new to add, such as new features, insights, case studies or examples, so much the better! The good news is that when it comes to updating your content, you don’t have to completely rewrite it from scratch.
Use the Originality.ai Predictive SEO Tool to identify genuine content improvements.
Content optimization isn’t just something that’s “nice to have” when it comes to improving your search engine rankings. It’s a necessity. That means focusing on smart, strategic keyword placement, well-formatted content that meshes with user intent, and readability that makes it easy for readers to take the action you want them to take.
Although technical SEO encompasses many of these points, it also delves deeper into things like backlinks and site speed. Content optimization, meanwhile, is all about improving the content itself to make information visually digestible.
From internal linking that keeps users involved and learning, to multimedia optimization that breaks down detailed descriptions into an easily understandable video, the core of content optimization is about optimizing for people. If your content is optimized right, it will attract visitors, which in turn attracts the attention of search engines — and that’s a win for everyone!
Take your content marketing to the next level with Originality.ai’s Predictive SEO Tool, AI Checker, Plagiarism Checker, and Grammar Checker.
Then learn more about content optimization in SEO:
No, that’s one of the benefits, only fill out the areas which you think will be relevant to the prompts you require.
When making the tool we had to make each prompt as general as possible to be able to include every kind of input. Not to worry though ChatGPT is smart and will still understand the prompt.
Originality.ai did a fantastic job on all three prompts, precisely detecting them as AI-written. Additionally, after I checked with actual human-written textual content, it did determine it as 100% human-generated, which is important.
Vahan Petrosyan
searchenginejournal.com
I use this tool most frequently to check for AI content personally. My most frequent use-case is checking content submitted by freelance writers we work with for AI and plagiarism.
Tom Demers
searchengineland.com
After extensive research and testing, we determined Originality.ai to be the most accurate technology.
Rock Content Team
rockcontent.com
Jon Gillham, Founder of Originality.ai came up with a tool to detect whether the content is written by humans or AI tools. It’s built on such technology that can specifically detect content by ChatGPT-3 — by giving you a spam score of 0-100, with an accuracy of 94%.
Felix Rose-Collins
ranktracker.com
ChatGPT lacks empathy and originality. It’s also recognized as AI-generated content most of the time by plagiarism and AI detectors like Originality.ai
Ashley Stahl
forbes.com
Originality.ai Do give them a shot!
Sri Krishna
venturebeat.com
For web publishers, Originality.ai will enable you to scan your content seamlessly, see who has checked it previously, and detect if an AI-powered tool was implored.
Industry Trends
analyticsinsight.net
Tools for conducting a plagiarism check between two documents online are important as it helps to ensure the originality and authenticity of written work. Plagiarism undermines the value of professional and educational institutions, as well as the integrity of the authors who write articles. By checking for plagiarism, you can ensure the work that you produce is original or properly attributed to the original author. This helps prevent the distribution of copied and misrepresented information.
Text comparison is the process of taking two or more pieces of text and comparing them to see if there are any similarities, differences and/or plagiarism. The objective of a text comparison is to see if one of the texts has been copied or paraphrased from another text. This text compare tool for plagiarism check between two documents has been built to help you streamline that process by finding the discrepancies with ease.
Text comparison tools work by analyzing and comparing the contents of two or more text documents to find similarities and differences between them. This is typically done by breaking the texts down into smaller units such as sentences or phrases, and then calculating a similarity score based on the number of identical or nearly identical units. The comparison may be based on the exact wording of the text, or it may take into account synonyms and other variations in language. The results of the comparison are usually presented in the form of a report or visual representation, highlighting the similarities and differences between the texts.
String comparison is a fundamental operation in text comparison tools that involves comparing two sequences of characters to determine if they are identical or not. This comparison can be done at the character level or at a higher level, such as the word or sentence level.
The most basic form of string comparison is the equality test, where the two strings are compared character by character and a Boolean result indicating whether they are equal or not is returned. More sophisticated string comparison algorithms use heuristics and statistical models to determine the similarity between two strings, even if they are not exactly the same. These algorithms often use techniques such as edit distance, which measures the minimum number of operations (such as insertions, deletions, and substitutions) required to transform one string into another.
Another common technique for string comparison is n-gram analysis, where the strings are divided into overlapping sequences of characters (n-grams) and the frequency of each n-gram is compared between the two strings. This allows for a more nuanced comparison that takes into account partial similarities, rather than just exact matches.
String comparison is a crucial component of text comparison tools, as it forms the basis for determining the similarities and differences between texts. The results of the string comparison can then be used to generate a report or visual representation of the similarities and differences between the texts.
Syntax highlighting is a feature of text editors and integrated development environments (IDEs) that helps to visually distinguish different elements of a code or markup language. It does this by coloring different elements of the code, such as keywords, variables, functions, and operators, based on a predefined set of rules.
The purpose of syntax highlighting is to make the code easier to read and understand, by drawing attention to the different elements and their structure. For example, keywords may be colored in a different hue to emphasize their importance, while comments or strings may be colored differently to distinguish them from the code itself. This helps to make the code more readable, reducing the cognitive load of the reader and making it easier to identify potential syntax errors.
With our tool it’s easy, just enter or upload some text, click on the button “Compare text” and the tool will automatically display the diff between the two texts.
Using text comparison tools is much easier, more efficient, and more reliable than proofreading a piece of text by hand. Eliminate the risk of human error by using a tool to detect and display the text difference within seconds.
We have support for the file extensions .pdf, .docx, .odt, .doc and .txt. You can also enter your text or copy and paste text to compare.
There is never any data saved by the tool, when you hit “Upload” we are just scanning the text and pasting it into our text area so with our text compare tool, no data ever enters our servers.
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This table below shows a heat map of features on other sites compared to ours as you can see we almost have greens across the board!
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