Try the Most Accurate AI Detector on the Market
Our patented AI checker is the most accurate detector on the market! Don't believe us? Try it for yourself!
Try for FREE Here!
Content Marketing

7 Ways to Leverage AI for Social Media Posts

Discover seven ways to amplify and elevate your social media posts by incorporating AI, while still highlighting brand voice and creativity.

Trusted By Industry Leaders
Trusted By Industry Leaders

Introduction

Our text compare tool is a fantastic, lightweight tool that provides plagiarism checks between two documents. Whether you are a student, blogger or publisher, this tool offers a great solution to detect and compare similarities between any two pieces of text. In this article, I will discuss the different ways to use the tool, the primary features of the tool and who this tool is for. There is an FAQ at the bottom if you run into any issues when trying to use the tool.

What makes Originality.ai’s text comparison tool stand out?

Keyword density helper – This tool comes with a built-in keyword density helper in some ways similar to the likes of SurferSEO or MarketMuse the difference being, ours is free! This feature shows the user the frequency of single or two word keywords in a document, meaning you can easily compare an article you have written against a competitor to see the major differences in keyword densities. This is especially useful for SEO’s who are looking to optimize their blog content for search engines and improve the blog’s visibility.

Ways to compare

File compare – Text comparison between files is a breeze with our tool. Simply select the files you would like to compare, hit “Upload” and our tool will automatically insert the content into the text area, then simply hit “Compare” and let our tool show you where the differences in the text are. By uploading a file, you can still check the keyword density in your content.

URL compare

Comparing text between URLs is effortless with our tool. Simply paste the URL you would like to get the content from (in our example we use a fantastic blog post by Sherice Jacob found here) hit “Submit URL” and our tool will automatically retrieve the contents of the page and paste it into the text area, then simply click “Compare” and let our tool highlight the difference between the URLs. This feature is especially useful for checking keyword density between pages!

Simple text compare

You can also easily compare text by copying and pasting it into each field, as demonstrated below.

Features of Originality.ai’s Text Compare Tool

Ease of use

Our text compare tool is created with the user in mind, it is designed to be accessible to everyone. Our tool allows users to upload files or enter a URL to extract text, this along with the lightweight design ensures a seamless experience. The interface is simple and straightforward, making it easy for users to compare text and detect the diff.

Multiple text file format support

Our tool provides support for a variety of different text files and microsoft word formats including pdf file, .docx, .odt, .doc, and .txt, giving users the ability to compare text from different sources with ease. This makes it a great solution for students, bloggers, and publishers who are looking for file comparison in different formats.

Protects intellectual property

Our text comparison tool helps you protect your intellectual property and helps prevent plagiarism. This tool provides an accurate comparison of texts, making it easy to ensure that your work is original and not copied from other sources. Our tool is a valuable resource for anyone looking to maintain the originality of their content.

User Data Privacy

Our text compare tool is secure and protects user data privacy. No data is ever saved to the tool, the users’ text is only scanned and pasted into the tool’s text area. This makes certain that users can use our tool with confidence, knowing their data is safe and secure.

Compatibility

Our text comparison tool is designed to work seamlessly across all size devices, ensuring maximum compatibility no matter your screen size. Whether you are using a large desktop monitor, a small laptop, a tablet or a smartphone, this tool adjusts to your screen size. This means that users can compare texts and detect the diff anywhere without the need for specialized hardware or software. This level of accessibility makes it an ideal solution for students or bloggers who value the originality of their work and need to compare text online anywhere at any time.

AI tools provide an array of benefits for social media marketers, creating further opportunities for automation and optimization. 

AI can assist social media content creators to maintain brand consistency, save time, boost engagement, and increase overall performance of social media posts.

However, it’s best to incorporate AI as a support to the creative process, as some of the issues with AI content are that it lacks nuance, depth, and can also hallucinate (present incorrect information as fact). 

To maintain authority and audience trust, this guide gives useful tips on how best to leverage AI tools to improve your social media posting strategy without impacting quality. 

Key Takeaways (TL;DR)

  • AI tools provide insights into target demographics and keyword research, which can save time and inform a social media content strategy.
  • Other AI-powered tools enable easy brand management to ensure a consistent look and tone across social media posts on a variety of channels.
  • Some AI tools take automated social post scheduling to the next level by analyzing audience insights and determining the optimal time to post on various platforms.
  • Originality.ai’s patented toolkit allows social media marketers to check for AI-generated text, review grammar, and avoid plagiarism to ensure accuracy and transparency with their audience.

1. Using AI to Build an Audience Persona

An important part of any social media strategy is understanding your audience. 

Many social media marketers build audience personas — fictional people based on a target audience — to inform their content strategy. 

An audience persona provides a detailed and descriptive target for your social media efforts. 

Using AI-powered tools can help you analyze the social media platforms that your target audience prefers and the keywords that are trending amongst your target demographic. 

This can help you build detailed personas to inform your social media strategy.

2. Keyword and Social Post Hashtag Research

Keyword research tools and social media hashtag research tools can be used to analyze trends and recommend trending keywords and hashtags related to your industry. 

This information helps you tailor your social media posts and focus on trending topics or ever-popular keywords for your target audience and industry-wide.

Tools like Originality.ai’s Content Optimizer can analyze your content to predictably drive better search rankings (and it’s resistant to keyword stuffing). Confidently create optimized blog content that you can further amplify in your social media posts to encourage engagement.

3. Analyze Competitors’ Social Media Posts

An important piece of any social media strategy is competitor analysis. AI has made it much easier to analyze competitors in your industry to understand their recipe for success.

Competitor analysis helps social media managers identify emerging trends, brainstorm ideas for new content, and understand which brands are both active and successful in their industry. Tools such as Predis.ai specialize in this. 

When using AI tools to analyze competitors’ social media posts, it is important not to apply the exact approach competitors are using — you want to stand out from your competitors, not replicate them.

Instead, use the information from your competitor analysis to brainstorm how you can adjust your strategy to get ahead of the competition. 

Essentially, use AI tools to inform your strategy, and then keep humans in the loop and at the forefront of content creation to align your posts with brand voice and make sure your content stands out.

4. Social Media Content Ideation and Planning

After using AI tools to help analyze trends, perform keyword and hashtag research, and analyze competitors, you can use this data to inform your content ideation and planning phase. 

  • Keyword research and hashtags can inform you on what topics might be trending. 
  • Understanding video trends can inspire your brand’s unique take and boost reach on Instagram, Facebook, TikTok, or YouTube. 
  • Gaining an idea of what formats, trends, and platforms are working well for others in your industry can help you stay a step ahead when planning for social channels.

Learn more ways you can use AI for social media planning.

5. Apply Consistency Across Content Marketing Channels

Many design platforms, such as Canva, now use AI to streamline the graphic design processes. 

By creating a brand kit or using templates, social media managers can consistently use the same formats, fonts, and colors to develop a recognizable brand. 

Once your brand kits and design templates are developed, AI-powered features can be incorporated to support and elevate creatives or graphics. 

Then, when it comes to consistency, don’t forget about the copy in your social post captions!

As well as graphics, it’s important to keep things consistently high-quality across the grammar in your social posts as well.

So, it is also a good idea to use an AI grammar checker while drafting social media captions to maintain high-quality, professional content (and avoid common spelling mistakes). This improves brand recognition and gives your content a polished feel.

To learn more, read our article about ways to use AI for content consistency.

6. Automated Social Post Scheduling

AI can analyze your social media accounts to determine the best time to post for optimal audience engagement. 

Some popular social media tools with AI-powered features that also provide scheduling include Hootsuite, Buffer, and Predis.ai and can help you analyze the best time to schedule posts across multiple social media platforms. 

This will speed up your posting time and improve brand consistency across platforms. When combining a consistent posting schedule with recognizable branding, your brand will build a reputation for being reliable and trustworthy.

7. Review for AI Text Before Publishing & Sharing on Socials

While AI tools can provide great benefits to optimize content and save time, it’s important to keep a human in the loop to maintain content quality.

Keep your content authentically yours by leveraging these AI tools to optimize your content, but maintain authenticity by writing captions, video scripts, infographics and other content forms. 

Then, review your text for instances of potential plagiarism or AI-generated text with Originality.ai’s Plagiarism Checker and AI Detector to maintain authenticity in the content you’re publishing.

AI Content Marketing Tip: AI content that doesn’t comply with Google’s spam policies can result in penalties. Learn more in our guide, Can Google Detect and Does it Penalize AI Content?

Final Thoughts

AI tools are a fantastic way to elevate your social media posts from automating scheduling to keyword and hashtag research, or even competitor analysis. 

Then, an AI grammar checker can help you catch spelling mistakes, so you can communicate clearly with your audience, while a Content Optimizer can help you to optimize blogs with genuine content improvements before you further amplify them on social channels.

Overall, ensure that your brand stays relevant and trustworthy by sharing new, informative content, and keep in mind that human-written content encourages trust with your audience, who understands a real (and innovative) team stands behind the brand. 

Learn more about social media and content marketing in our guides:

Alyssa English

Alyssa English is a writer focused on B2C content for writers and teachers. As a certified ESL instructor, Alyssa is passionate about language and communication. She’s familiar with the grammatical conventions of and distinctions between Canadian, American, and British English.

Frequently Asked Questions

Do I have to fill out the entire form?

No, that’s one of the benefits, only fill out the areas which you think will be relevant to the prompts you require.

Why is the English so poor for some prompts?

When making the tool we had to make each prompt as general as possible to be able to include every kind of input. Not to worry though ChatGPT is smart and will still understand the prompt.

In The Press

Originality.ai has been featured for its accurate ability to detect GPT-3, Chat GPT and GPT-4 generated content. See some of the coverage below…

View All Press
Featured by Leading Publications

Originality.ai did a fantastic job on all three prompts, precisely detecting them as AI-written. Additionally, after I checked with actual human-written textual content, it did determine it as 100% human-generated, which is important.

Vahan Petrosyan

searchenginejournal.com

I use this tool most frequently to check for AI content personally. My most frequent use-case is checking content submitted by freelance writers we work with for AI and plagiarism.

Tom Demers

searchengineland.com

After extensive research and testing, we determined Originality.ai to be the most accurate technology.

Rock Content Team

rockcontent.com

Jon Gillham, Founder of Originality.ai came up with a tool to detect whether the content is written by humans or AI tools. It’s built on such technology that can specifically detect content by ChatGPT-3 — by giving you a spam score of 0-100, with an accuracy of 94%.

Felix Rose-Collins

ranktracker.com

ChatGPT lacks empathy and originality. It’s also recognized as AI-generated content most of the time by plagiarism and AI detectors like Originality.ai

Ashley Stahl

forbes.com

Originality.ai Do give them a shot! 

Sri Krishna

venturebeat.com

For web publishers, Originality.ai will enable you to scan your content seamlessly, see who has checked it previously, and detect if an AI-powered tool was implored.

Industry Trends

analyticsinsight.net

Frequently Asked Questions

Why is it important to check for plagiarism?

Tools for conducting a plagiarism check between two documents online are important as it helps to ensure the originality and authenticity of written work. Plagiarism undermines the value of professional and educational institutions, as well as the integrity of the authors who write articles. By checking for plagiarism, you can ensure the work that you produce is original or properly attributed to the original author. This helps prevent the distribution of copied and misrepresented information.

What is Text Comparison?

Text comparison is the process of taking two or more pieces of text and comparing them to see if there are any similarities, differences and/or plagiarism. The objective of a text comparison is to see if one of the texts has been copied or paraphrased from another text. This text compare tool for plagiarism check between two documents has been built to help you streamline that process by finding the discrepancies with ease.

How do Text Comparison Tools Work?

Text comparison tools work by analyzing and comparing the contents of two or more text documents to find similarities and differences between them. This is typically done by breaking the texts down into smaller units such as sentences or phrases, and then calculating a similarity score based on the number of identical or nearly identical units. The comparison may be based on the exact wording of the text, or it may take into account synonyms and other variations in language. The results of the comparison are usually presented in the form of a report or visual representation, highlighting the similarities and differences between the texts.

String comparison is a fundamental operation in text comparison tools that involves comparing two sequences of characters to determine if they are identical or not. This comparison can be done at the character level or at a higher level, such as the word or sentence level.

The most basic form of string comparison is the equality test, where the two strings are compared character by character and a Boolean result indicating whether they are equal or not is returned. More sophisticated string comparison algorithms use heuristics and statistical models to determine the similarity between two strings, even if they are not exactly the same. These algorithms often use techniques such as edit distance, which measures the minimum number of operations (such as insertions, deletions, and substitutions) required to transform one string into another.

Another common technique for string comparison is n-gram analysis, where the strings are divided into overlapping sequences of characters (n-grams) and the frequency of each n-gram is compared between the two strings. This allows for a more nuanced comparison that takes into account partial similarities, rather than just exact matches.

String comparison is a crucial component of text comparison tools, as it forms the basis for determining the similarities and differences between texts. The results of the string comparison can then be used to generate a report or visual representation of the similarities and differences between the texts.

What is Syntax Highlighting?

Syntax highlighting is a feature of text editors and integrated development environments (IDEs) that helps to visually distinguish different elements of a code or markup language. It does this by coloring different elements of the code, such as keywords, variables, functions, and operators, based on a predefined set of rules.

The purpose of syntax highlighting is to make the code easier to read and understand, by drawing attention to the different elements and their structure. For example, keywords may be colored in a different hue to emphasize their importance, while comments or strings may be colored differently to distinguish them from the code itself. This helps to make the code more readable, reducing the cognitive load of the reader and making it easier to identify potential syntax errors.

How Can I Conduct a Plagiarism Check between Two Documents Online?

With our tool it’s easy, just enter or upload some text, click on the button “Compare text” and the tool will automatically display the diff between the two texts.

What Are the Benefits of Using a Text Compare Tool?

Using text comparison tools is much easier, more efficient, and more reliable than proofreading a piece of text by hand. Eliminate the risk of human error by using a tool to detect and display the text difference within seconds.

What Files Can You Inspect with This Text Compare Tool?

We have support for the file extensions .pdf, .docx, .odt, .doc and .txt. You can also enter your text or copy and paste text to compare.

Will My Data Be Shared?

There is never any data saved by the tool, when you hit “Upload” we are just scanning the text and pasting it into our text area so with our text compare tool, no data ever enters our servers.

Software License Agreement

Copyright © 2023, Originality.ai

All rights reserved.

Redistribution and use in source and binary forms, with or without modification, are permitted provided that the following conditions are met:

  1. Redistributions of source code must retain the above copyright notice, this list of conditions and the following disclaimer.

  1. Redistributions in binary form must reproduce the above copyright notice, this list of conditions and the following disclaimer in the documentation and/or other materials provided with the distribution.

THIS SOFTWARE IS PROVIDED BY THE COPYRIGHT HOLDERS AND CONTRIBUTORS “AS IS” AND ANY EXPRESS OR IMPLIED WARRANTIES, INCLUDING, BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE ARE DISCLAIMED. IN NO EVENT SHALL THE COPYRIGHT HOLDER OR CONTRIBUTORS BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, EXEMPLARY, OR CONSEQUENTIAL DAMAGES (INCLUDING, BUT NOT LIMITED TO, PROCUREMENT OF SUBSTITUTE GOODS OR SERVICES; LOSS OF USE, DATA, OR PROFITS; OR BUSINESS INTERRUPTION) HOWEVER CAUSED AND ON ANY THEORY OF LIABILITY, WHETHER IN CONTRACT, STRICT LIABILITY, OR TORT (INCLUDING NEGLIGENCE OR OTHERWISE) ARISING IN ANY WAY OUT OF THE USE OF THIS SOFTWARE, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGE.

Will My Data Be Shared?

This table below shows a heat map of features on other sites compared to ours as you can see we almost have greens across the board!

More From The Blog

Al Content Detector & Plagiarism Checker for Marketers and Writers

Use our leading tools to ensure you can hit publish with integrity!