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What Are AI Text Rewriters? An Overview

Are AI text rewriters useful tools that can help make content more coherent — or is there more to consider? Learn about what AI text rewriters are and review potential issues with AI text rewriters.

What are AI text rewriters? It’s a popular question considering the rise of and popularity of AI tools.

Whilst many are aware of AI writing tools like ChatGPT, or AI content detection tools like Originality.ai. Many are still unfamiliar with AI rewriters and what they are.

Are they useful tools that can help writers make points more coherent — or is there more to consider when it comes to AI text rewriters?

Get insight into what an AI text rewriter is and review potential issues with AI text rewriters. 

Short on Time? Here Are the Key Takeaways

  • AI text rewriters are a popular tool for reviewing content’s tone of voice.
  • However, they also come with several issues, most notably surrounding plagiarism and authenticity.
  • The use of AI text rewriters varies on the situation, but if they are used they should be used in a clear and transparent manner.

What Is an AI Text Rewriter?

Let’s start by defining what an AI text rewriter is.

An AI text rewriter is a tool that is connected to a large language model. It allows users to adjust, rephrase, or rewrite their content.

In theory, that would mean that users could use an AI text rewriter to make their content sound more formal or vice versa, make it more conversational. 

This approach could make AI text rewriters beneficial where AI usage was allowed, as it would let users ensure that the tone of their messaging is on point and that there are no major grammatical issues.

Some AI text rewriters also aim to ‘humanize’ AI content

However, some AI text rewriters also promote themselves as being able to make text sound “more human.”

This immediately poses a number of concerns about transparency as well as potential Google penalties if the content doesn’t comply with Google’s spam policies.

3 Potential Issues With AI Text Rewriters

AI text rewriters can come with some significant drawbacks. Here are the most notable ones:

1. Possible plagiarism issues

One of the most notable issues that can arise from relying too heavily on AI text rewriters is plagiarism. Generative AI works by drawing on large datasets, so there is a chance that it could generate duplicate content that draws on the work of other authors. 

If the time isn’t taken to properly cite the material, this could pose a number of plagiarism-related issues for web publishers, including search engine penalties and copyright concerns.

Not to mention that should your audience discover you’re using an AI rewriter to produce content, which you’ve indicated is human-written, it could result in a loss of audience trust.

To establish transparency with your web content, use the Site Scanner and scan your entire site for AI content in 1-click, or review text with the industry-leading Originality.ai Plagiarism Checker.

2. A Loss of authenticity and unique perspectives

However, plagiarism isn’t the only issue that can arise from relying on AI text rewriters to produce your content.

By consistently running your content through AI rewriters, you also run the risk of your content losing its uniqueness (which is a common issue with AI writing tools).

One of the many inspiring skills that humans possess is creativity, and that creativity can shine through in a well-written, human-written piece of content.

However, AI rewriters use LLMs to generate or rewrite content, and as a result, the text can often feel somewhat formulaic and bland to read.

3. Text that is identifiable as AI

Lastly, AI rewriters can be picked up by AI Detectors. As mentioned, AI rewriters use very similar processes to generative AI writing tools, meaning that incorporating an AI rewriter into the editorial process could flag the text as AI.

AI text rewriters — compare our reviews

We’ve reviewed a number of AI text rewriter tools to help you understand how they work in greater detail. 

Check out some of the most popular AI rewriter and humanizer tools we’ve reviewed for more information:

Final Thoughts

In summary, when used effectively and sparingly, where AI tools are permitted, AI text rewriters can be helpful for reviewing the tone of content, such as modifying whether it’s more formal or conversational. However, they shouldn’t be the sole source of content creation. It’s best practice to keep a human in the loop.

For further insight, check out our guide on how to use AI to rewrite content.

We’ve also found that AI rewriting, as well as AI humanizing tools, are detectable by our best-in-class Originality.ai AI Detector

Lastly, using AI rewriters also poses potential issues around plagiarism if the generative AI tool produces duplicate text, not to mention the possibility of an audience disconnect if they’re looking to read human-written work.

Frequently Asked Questions About AI Text Rewriters

How does an AI text rewriter work?

Many AI rewriters work in a similar manner to generative AI tools, using algorithms and large language models to understand the context behind prompts and provide alternative ways to express them.

Is it ethical to use an AI text rewriter?

The ethical nature of AI text rewriters depends entirely on the context. For content creation, generating content without acknowledgement can cause some serious problems, such as dropping down the rankings in Google or even potential instances of plagiarism.

Read more about the ethics of AI-generated content.

How effective are AI text rewriters?

In most instances, AI text rewriters can amend content to rephrase it or change the wording. However, tools may struggle with more complex ideas or idiomatic expressions, so it’s always important to do your own editing.

Graeme

My name is Graeme, a passionate writer with a strong Content Marketing background. Over the last seven years, I have developed an extensive portfolio of SEO Content writing, helping various brands improve their organic traffic, customer experience, and, ultimately, profits!

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