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Is That Healthcare Clinic Review You’re Reading Fake?

We used our proprietary Originality.ai AI detection tool to analyze the prevalence of AI-generated reviews in hospitals, dental clinics, and plastic surgery clinics to evaluate the implications of fake reviews in healthcare settings.

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Introduction

Our text compare tool is a fantastic, lightweight tool that provides plagiarism checks between two documents. Whether you are a student, blogger or publisher, this tool offers a great solution to detect and compare similarities between any two pieces of text. In this article, I will discuss the different ways to use the tool, the primary features of the tool and who this tool is for. There is an FAQ at the bottom if you run into any issues when trying to use the tool.

What makes Originality.ai’s text comparison tool stand out?

Keyword density helper – This tool comes with a built-in keyword density helper in some ways similar to the likes of SurferSEO or MarketMuse the difference being, ours is free! This feature shows the user the frequency of single or two word keywords in a document, meaning you can easily compare an article you have written against a competitor to see the major differences in keyword densities. This is especially useful for SEO’s who are looking to optimize their blog content for search engines and improve the blog’s visibility.

Ways to compare

File compare – Text comparison between files is a breeze with our tool. Simply select the files you would like to compare, hit “Upload” and our tool will automatically insert the content into the text area, then simply hit “Compare” and let our tool show you where the differences in the text are. By uploading a file, you can still check the keyword density in your content.

URL compare

Comparing text between URLs is effortless with our tool. Simply paste the URL you would like to get the content from (in our example we use a fantastic blog post by Sherice Jacob found here) hit “Submit URL” and our tool will automatically retrieve the contents of the page and paste it into the text area, then simply click “Compare” and let our tool highlight the difference between the URLs. This feature is especially useful for checking keyword density between pages!

Simple text compare

You can also easily compare text by copying and pasting it into each field, as demonstrated below.

Features of Originality.ai’s Text Compare Tool

Ease of use

Our text compare tool is created with the user in mind, it is designed to be accessible to everyone. Our tool allows users to upload files or enter a URL to extract text, this along with the lightweight design ensures a seamless experience. The interface is simple and straightforward, making it easy for users to compare text and detect the diff.

Multiple text file format support

Our tool provides support for a variety of different text files and microsoft word formats including pdf file, .docx, .odt, .doc, and .txt, giving users the ability to compare text from different sources with ease. This makes it a great solution for students, bloggers, and publishers who are looking for file comparison in different formats.

Protects intellectual property

Our text comparison tool helps you protect your intellectual property and helps prevent plagiarism. This tool provides an accurate comparison of texts, making it easy to ensure that your work is original and not copied from other sources. Our tool is a valuable resource for anyone looking to maintain the originality of their content.

User Data Privacy

Our text compare tool is secure and protects user data privacy. No data is ever saved to the tool, the users’ text is only scanned and pasted into the tool’s text area. This makes certain that users can use our tool with confidence, knowing their data is safe and secure.

Compatibility

Our text comparison tool is designed to work seamlessly across all size devices, ensuring maximum compatibility no matter your screen size. Whether you are using a large desktop monitor, a small laptop, a tablet or a smartphone, this tool adjusts to your screen size. This means that users can compare texts and detect the diff anywhere without the need for specialized hardware or software. This level of accessibility makes it an ideal solution for students or bloggers who value the originality of their work and need to compare text online anywhere at any time.

The growing reliance on online reviews for decision-making has significantly influenced the healthcare industry. 

Patients are increasingly turning to platforms like Google Reviews, Yelp, and other review sites to guide their choice of hospitals, dental clinics, and other healthcare providers. 

These reviews shape perceptions of care quality, professionalism, and trustworthiness. 

This study aims to assess the prevalence of AI-generated reviews in hospitals and dental clinics, identifying trends and patterns that may reveal vulnerabilities in the current system. 

Using AI detection tools and datasets of reviews scraped from major platforms, the research will analyze the proportion of reviews likely generated by AI in these settings. 

By understanding how and where AI-generated reviews proliferate, this study seeks to offer insights into mitigating their impact, developing better detection systems, and fostering a more transparent online ecosystem for healthcare consumers.

Ultimately, the findings of this research have broader implications for trust in digital content and the ethical responsibilities of review platforms. 

Key Takeaways (TL;DR)

  • The highest percentage of AI healthcare reviews in the US was for plastic surgery clinics at 28.9%.
  • The highest percentage of AI healthcare reviews in Canada was found in dental clinics at 20.7%.
  • The presence of any AI reviews in healthcare raises concerns as fake reviews could misinform patients when it comes to making life-changing decisions about health and wellness.
  • Increasing awareness about the presence of AI in healthcare reviews and adopting best AI detection practices, are both essential to maintaining transparency in healthcare and upholding ethical medical decisions.

Why Should Patients Care if Healthcare Reviews Are AI-Generated?

The emergence of AI-generated reviews poses a new and complex challenge to this landscape. 

By leveraging advancements in natural language processing (NLP) and generative AI, businesses or malicious actors can easily create convincing reviews that are indistinguishable from those written by real patients.

The implications of AI-generated reviews in healthcare settings are particularly profound. Trust is paramount in healthcare, considering that patients often make critical decisions based on online information such as reviews. 

Fake reviews — whether overly positive or negative — can distort the reality of care quality.

Some potential implications of fake AI healthcare reviews include:

  • Patients who choose providers that may not align with their needs.
  • Unjustly tarnished reputations of reputable healthcare providers.
  • The manipulation of reviews could unfairly impact businesses in competitive and highly localized markets such as dental clinics.
  • Ethical and legal concerns about misinformation and accountability in hospital settings, where decisions about where to seek care can be life-altering.

As AI tools become more accessible, policymakers, healthcare providers, and platform administrators must work together to ensure that the reviews guiding patients remain authentic and reliable.

Overview: AI-Generated Reviews in Healthcare

Our study analyzed the prevalence of AI-generated reviews in key healthcare sectors in the US and Canada including:

  • Hospitals
  • Dental clinics
  • Plastic surgery clinics

Let’s take a closer look at which healthcare sectors exhibit AI-generated reviews:

AI-Generated Reviews in Hospitals

7% of US Hospital Reviews Are Likely AI

In our analysis, we found that American hospitals exhibited a 7% AI-generated review rate. 

Further, the regions with the highest presence of AI hospital reviews were:

  • (IL) Illinois
  • (DC) District of Columbia
  • (NY) New York

12.1% of Canadian Hospitals Reviews Are Likely AI

The presence of reviews that were Likely AI in Canadian hospitals was notably higher at 12.1%.

The Canadian regions with the highest percentage of AI reviews were:

  • (BC) British Columbia
  • (SK) Saskatchewan
  • (ON) Ontario

AI-Generated Reviews in Dental Clinics

13.1% of Reviews in US Dental Clinics Are Likely AI

Our study found that US dental clinics had a higher percentage of reviews that were Likely AI than in a hospital setting. 

13.1% of reviews in dental clinics were Likely AI in contrast to 7.1% of hospital reviews.

The US regions with the highest percentage of AI reviews in dental clinics are:

  • (OK) Oklahoma
  • (NY) New York
  • (AZ) Arizona

20.7% of Reviews in Canadian Dental Clinics Are Likely AI

Similar to the comparative findings of US hospitals and dental clinics — Canadian dental clinics also had a significantly higher percentage of AI reviews than Canadian hospitals.

20.7% of reviews for Canadian dental clinics were Likely AI vs. 12.1% of AI reviews for Canadian hospitals.

Dental clinics had the highest rate of AI reviews in a Canadian healthcare setting.

In Canada, the top regions with the highest percentage of AI dental clinic reviews were:

  • (BC) British Columbia
  • (AB) Alberta
  • (ON) Ontario

AI-Generated Reviews for Plastic Surgery Clinics

28.9% of US Plastic Surgery Clinics Are Likely AI

The highest overall percentage of AI reviews in the US healthcare sector was present in plastic surgery clinics with a total of 28.9% of the reviews detected as Likely AI.

The US regions with the highest percentage of AI reviews in plastic surgery clinics were:

  • (OH) Ohio
  • (IN) Indiana
  • (IL) Illinois

17% of Canadian Plastic Surgery Clinic Reviews Are Likely AI

In contrast to the US, which saw the highest proportion of AI reviews in plastic surgery clinics, in Canada the highest percentage was in dental clinics (20.7%), notably higher than in Canadian plastic surgery clinics at 17%.

The region in Canada with the highest percentage of AI reviews in plastic surgery clinics was Toronto, located in the province of Ontario.

Analysis of AI-Generated Reviews in Healthcare Settings in Canada and the US

The analysis revealed significant differences in the prevalence of AI-generated reviews across healthcare settings in the United States and Canada. 

United States

  • American hospitals exhibited a 7% AI-generated review rate. 
  • American dental clinics had a notably higher rate of 13.1% AI-generated reviews.
  • American plastic surgery clinics had the highest rate of AI reviews in the US healthcare sector at 28.9%.

Canada

  • Canadian hospitals had a pronounced 12.1% AI reviews.
  • Canadian dental clinics had the highest percentage of AI reviews in Canada at 20.7%
  • Canadian plastic surgery clinics had a significant rate of AI reviews at 17%.

These findings suggest varying vulnerabilities to AI-generated reviews within the healthcare sector, influenced by both the type of institution and regional factors.

A Comparison of US and Canadian AI Review Rates

The disparity between the U.S. and Canadian rates also raises interesting questions about regional differences in review ecosystems. 

The higher AI-generated review rates in Canada, particularly in dental clinics, could indicate differences in regulatory oversight, platform algorithms, or cultural attitudes toward online reviews. 

For example, less stringent oversight on review authenticity or a greater reliance on review platforms for healthcare decision-making might contribute to these elevated rates.

Implications for Trust in Healthcare Reviews

The relatively higher prevalence of AI-generated reviews in dental clinics compared to hospitals in both countries could reflect differences in market dynamics and patient interaction. 

Dental Clinics

Dental clinics often operate in highly competitive local markets, where reviews play a critical role in attracting patients. The increased use of AI to generate reviews may stem from efforts to enhance visibility or manage reputations in this competitive landscape. 

Hospitals

Conversely, hospitals, which tend to have a more stable patient base and rely on broader institutional trust, may face less incentive or pressure to manipulate reviews.

Risks and Challenges Posed by AI-Generated Reviews

These findings underscore the risks posed by AI-generated reviews in healthcare, a sector where trust and reliability are paramount. 

Fake AI Reviews Can Lead to Patients Making Misinformed Decisions

Fake reviews, whether positive or negative, can distort perceptions of care quality, potentially leading to suboptimal patient decisions. 

For example, a dental clinic with predominantly AI-generated positive reviews might attract patients under false pretenses, risking disappointment or even harm if the clinic fails to meet expectations. 

Negative Fake Reviews Could Unfairly Represent Healthcare Providers

Fake reviews also pose serious implications from the perspective of healthcare providers. 

Legitimate healthcare providers could have their clinic and medical reputation unjustly damaged if fake reviews contain incorrect negative information.

The High Presence of AI Reviews Highlights a Need for AI Detection

The higher rates observed in Canada, particularly for dental clinics, and in the US, particularly for plastic surgery clinics, suggest an urgent need for platforms to enhance their AI detection mechanisms. Additionally, it highlights a need for policymakers to consider guidelines to mitigate the spread of misleading content.

Further, the disparity between hospitals and dental clinics also highlights the importance of tailoring interventions to specific healthcare contexts, as the drivers and impacts of AI-generated reviews may differ between these settings.

Incorporating a reliable AI detector, like Originality.ai is key in identifying the presence of AI-generated healthcare reviews. Originality.ai has exceptional AI detection accuracy as established through our AI Detection Accuracy Study and through third-party AI-detection studies.

Moving Forward: Building Trust in Healthcare Reviews

Addressing the prevalence of AI-generated reviews requires a multi-faceted approach. Review platforms must invest in robust AI detection to flag and mitigate fake content. 

Healthcare providers should be proactive in encouraging genuine reviews from patients to dilute the influence of AI-generated content. 

For policymakers, these findings highlight the need for regulations that prioritize transparency and accountability in online review systems.

Ultimately, the integrity of online reviews in healthcare is critical not only for individual patient decisions but also for the broader trust in digital content. 

By understanding the patterns and implications of AI-generated reviews, stakeholders can work together to create a more trustworthy and reliable online ecosystem for healthcare consumers.

Methodology: Detecting AI-Generated Reviews in Healthcare

This study analyzed hospital, dental clinic, and plastic surgery clinic reviews for AI-generated content using a two-step process:

Data Collection: Reviews were gathered via the Google Places API, focusing on text, timestamps, and metadata (hospital/clinic name, city, state). Up to 50 reviews per location were stored in CSV files, with delays added to respect API limits.

AI Detection: Reviews were analyzed with the Originality.ai API, excluding those under 50 words. Results included AI likelihood scores and binary classifications (AI-generated or not).

Challenges included API rate limits and language limitations. The study highlights trends in AI-generated reviews and offers insights for improving trust in online content, particularly in reputation-sensitive healthcare sectors like plastic surgery.

Madeleine Lambert

Madeleine Lambert is the Director of Marketing and Sales at Originality.ai, with over a decade of experience in SEO and content creation. She previously owned and operated a successful content marketing agency, which she scaled and exited. Madeleine specializes in digital PR—contact her for media inquiries and story collaborations.

Frequently Asked Questions

Do I have to fill out the entire form?

No, that’s one of the benefits, only fill out the areas which you think will be relevant to the prompts you require.

Why is the English so poor for some prompts?

When making the tool we had to make each prompt as general as possible to be able to include every kind of input. Not to worry though ChatGPT is smart and will still understand the prompt.

In The Press

Originality.ai has been featured for its accurate ability to detect GPT-3, Chat GPT and GPT-4 generated content. See some of the coverage below…

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Featured by Leading Publications

Originality.ai did a fantastic job on all three prompts, precisely detecting them as AI-written. Additionally, after I checked with actual human-written textual content, it did determine it as 100% human-generated, which is important.

Vahan Petrosyan

searchenginejournal.com

I use this tool most frequently to check for AI content personally. My most frequent use-case is checking content submitted by freelance writers we work with for AI and plagiarism.

Tom Demers

searchengineland.com

After extensive research and testing, we determined Originality.ai to be the most accurate technology.

Rock Content Team

rockcontent.com

Jon Gillham, Founder of Originality.ai came up with a tool to detect whether the content is written by humans or AI tools. It’s built on such technology that can specifically detect content by ChatGPT-3 — by giving you a spam score of 0-100, with an accuracy of 94%.

Felix Rose-Collins

ranktracker.com

ChatGPT lacks empathy and originality. It’s also recognized as AI-generated content most of the time by plagiarism and AI detectors like Originality.ai

Ashley Stahl

forbes.com

Originality.ai Do give them a shot! 

Sri Krishna

venturebeat.com

For web publishers, Originality.ai will enable you to scan your content seamlessly, see who has checked it previously, and detect if an AI-powered tool was implored.

Industry Trends

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Frequently Asked Questions

Why is it important to check for plagiarism?

Tools for conducting a plagiarism check between two documents online are important as it helps to ensure the originality and authenticity of written work. Plagiarism undermines the value of professional and educational institutions, as well as the integrity of the authors who write articles. By checking for plagiarism, you can ensure the work that you produce is original or properly attributed to the original author. This helps prevent the distribution of copied and misrepresented information.

What is Text Comparison?

Text comparison is the process of taking two or more pieces of text and comparing them to see if there are any similarities, differences and/or plagiarism. The objective of a text comparison is to see if one of the texts has been copied or paraphrased from another text. This text compare tool for plagiarism check between two documents has been built to help you streamline that process by finding the discrepancies with ease.

How do Text Comparison Tools Work?

Text comparison tools work by analyzing and comparing the contents of two or more text documents to find similarities and differences between them. This is typically done by breaking the texts down into smaller units such as sentences or phrases, and then calculating a similarity score based on the number of identical or nearly identical units. The comparison may be based on the exact wording of the text, or it may take into account synonyms and other variations in language. The results of the comparison are usually presented in the form of a report or visual representation, highlighting the similarities and differences between the texts.

String comparison is a fundamental operation in text comparison tools that involves comparing two sequences of characters to determine if they are identical or not. This comparison can be done at the character level or at a higher level, such as the word or sentence level.

The most basic form of string comparison is the equality test, where the two strings are compared character by character and a Boolean result indicating whether they are equal or not is returned. More sophisticated string comparison algorithms use heuristics and statistical models to determine the similarity between two strings, even if they are not exactly the same. These algorithms often use techniques such as edit distance, which measures the minimum number of operations (such as insertions, deletions, and substitutions) required to transform one string into another.

Another common technique for string comparison is n-gram analysis, where the strings are divided into overlapping sequences of characters (n-grams) and the frequency of each n-gram is compared between the two strings. This allows for a more nuanced comparison that takes into account partial similarities, rather than just exact matches.

String comparison is a crucial component of text comparison tools, as it forms the basis for determining the similarities and differences between texts. The results of the string comparison can then be used to generate a report or visual representation of the similarities and differences between the texts.

What is Syntax Highlighting?

Syntax highlighting is a feature of text editors and integrated development environments (IDEs) that helps to visually distinguish different elements of a code or markup language. It does this by coloring different elements of the code, such as keywords, variables, functions, and operators, based on a predefined set of rules.

The purpose of syntax highlighting is to make the code easier to read and understand, by drawing attention to the different elements and their structure. For example, keywords may be colored in a different hue to emphasize their importance, while comments or strings may be colored differently to distinguish them from the code itself. This helps to make the code more readable, reducing the cognitive load of the reader and making it easier to identify potential syntax errors.

How Can I Conduct a Plagiarism Check between Two Documents Online?

With our tool it’s easy, just enter or upload some text, click on the button “Compare text” and the tool will automatically display the diff between the two texts.

What Are the Benefits of Using a Text Compare Tool?

Using text comparison tools is much easier, more efficient, and more reliable than proofreading a piece of text by hand. Eliminate the risk of human error by using a tool to detect and display the text difference within seconds.

What Files Can You Inspect with This Text Compare Tool?

We have support for the file extensions .pdf, .docx, .odt, .doc and .txt. You can also enter your text or copy and paste text to compare.

Will My Data Be Shared?

There is never any data saved by the tool, when you hit “Upload” we are just scanning the text and pasting it into our text area so with our text compare tool, no data ever enters our servers.

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This table below shows a heat map of features on other sites compared to ours as you can see we almost have greens across the board!

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