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Up to 37% of Upwork Writers Use AI

Shocking! 37% of Upwork Writers Use AI. Is Your Content Authentic? Learn how to spot AI-generated content and protect your SEO.

Trusted By Industry Leaders
Trusted By Industry Leaders

Introduction

Our text compare tool is a fantastic, lightweight tool that provides plagiarism checks between two documents. Whether you are a student, blogger or publisher, this tool offers a great solution to detect and compare similarities between any two pieces of text. In this article, I will discuss the different ways to use the tool, the primary features of the tool and who this tool is for. There is an FAQ at the bottom if you run into any issues when trying to use the tool.

What makes Originality.ai’s text comparison tool stand out?

Keyword density helper – This tool comes with a built-in keyword density helper in some ways similar to the likes of SurferSEO or MarketMuse the difference being, ours is free! This feature shows the user the frequency of single or two word keywords in a document, meaning you can easily compare an article you have written against a competitor to see the major differences in keyword densities. This is especially useful for SEO’s who are looking to optimize their blog content for search engines and improve the blog’s visibility.

Ways to compare

File compare – Text comparison between files is a breeze with our tool. Simply select the files you would like to compare, hit “Upload” and our tool will automatically insert the content into the text area, then simply hit “Compare” and let our tool show you where the differences in the text are. By uploading a file, you can still check the keyword density in your content.

URL compare

Comparing text between URLs is effortless with our tool. Simply paste the URL you would like to get the content from (in our example we use a fantastic blog post by Sherice Jacob found here) hit “Submit URL” and our tool will automatically retrieve the contents of the page and paste it into the text area, then simply click “Compare” and let our tool highlight the difference between the URLs. This feature is especially useful for checking keyword density between pages!

Simple text compare

You can also easily compare text by copying and pasting it into each field, as demonstrated below.

Features of Originality.ai’s Text Compare Tool

Ease of use

Our text compare tool is created with the user in mind, it is designed to be accessible to everyone. Our tool allows users to upload files or enter a URL to extract text, this along with the lightweight design ensures a seamless experience. The interface is simple and straightforward, making it easy for users to compare text and detect the diff.

Multiple text file format support

Our tool provides support for a variety of different text files and microsoft word formats including pdf file, .docx, .odt, .doc, and .txt, giving users the ability to compare text from different sources with ease. This makes it a great solution for students, bloggers, and publishers who are looking for file comparison in different formats.

Protects intellectual property

Our text comparison tool helps you protect your intellectual property and helps prevent plagiarism. This tool provides an accurate comparison of texts, making it easy to ensure that your work is original and not copied from other sources. Our tool is a valuable resource for anyone looking to maintain the originality of their content.

User Data Privacy

Our text compare tool is secure and protects user data privacy. No data is ever saved to the tool, the users’ text is only scanned and pasted into the tool’s text area. This makes certain that users can use our tool with confidence, knowing their data is safe and secure.

Compatibility

Our text comparison tool is designed to work seamlessly across all size devices, ensuring maximum compatibility no matter your screen size. Whether you are using a large desktop monitor, a small laptop, a tablet or a smartphone, this tool adjusts to your screen size. This means that users can compare texts and detect the diff anywhere without the need for specialized hardware or software. This level of accessibility makes it an ideal solution for students or bloggers who value the originality of their work and need to compare text online anywhere at any time.

Since the introduction of ChatGPT, using AI to help with everyday tasks has become a lot more mainstream than it used to be. While AI can make many tasks more efficient, for some tasks, such as writing, it can be a controversial method. 

We know the prevalence of AI content has been on the rise through various online mediums, such as Reddit, Quora, Amazon reviews, and academic papers - all of which have seen an increase in AI content. We also know that too much reliance on AI content has had negative impacts on SEO rankings and Google is taking direct action on these through helpful content updates. Although all of this data is helpful in understanding where AI content is being used, we wanted to have a better understanding of how many writers are actually using it. 

As a digital marketer, online publisher, editor, or website owner, you may get the majority of your content from freelance writers. But how do you know if the content you’re getting is authentic? That’s the question we wanted to dig into. 

In this study, we look at how many freelance writers are using AI content and are there any trends in who is using it. 

Quick Takeaways

  • In total (and across various pay rates), 24.11% of articles written by Upwork writers were detected as AI-written
  • There was no trend in pay rates compared to AI content, however there was a significant decrease in AI with writers charging $60/hr or more
  • Across all pay rates, the majority of Upwork writers use AI to generate their cover letters

Methodology and Dataset 

This analysis consists of 647 articles and 100 cover letters from 100 writers on Upwork.com. The articles vary in length and include a variety of topics, including product reviews, academic papers, listicles, etc. We also looked at writer pay rates, which vary from as low as $10 per hour up to $85 per hour. 

Each article and cover letter was scanned through the Originality.ai detector and given a human score and AI score. Below are our findings.  

Our Analysis

AI vs Human Score 

When taking the entire dataset of Upwork writers, the percentage of articles found to be using AI was 24.11%, while articles with no AI was 75.9%. Although almost a quarter of the articles being AI-generated doesn’t seem high, ideally this number should be zero. When employers hire freelance writers, they expect content to be authentic and free from both AI and plagiarism. Based on our analysis, Upwork users can expect a 24% chance that the content they’re paying for will be AI-written.

Total Ai Detected

AI Score Compared to Hourly Pay Rate

Percentage Of Articles With Ai Vs Payrate per Hour

To get a better understanding of which freelance writers were using AI, we looked at the correlation between AI scores and pay rates. With a total of 647 articles analyzed, 156 articles have been detected to have some usage of AI content, representing a total of 24%. In the above chart, we’ve broken down the percentage of AI detected per pay rate. 

We see the highest percentage of AI in the lowest pay rate ($10-19 per hour), however this trend doesn’t decrease as pay rates go up. Rather, we see a 14% dip in $20-29 per hour writers, then a 2% increase in $30-39 per hour writers, and shockingly another 8% increase in $40-49 per hour rates (33%). Once we go to $60+ per hour writers, we see a major drop down to 5% AI detected. 

Although there’s no direct trend or correlation here, the biggest takeaway is that no matter the pay rate, Upwork users should be wary of AI being used in the content they’re paying for.

AI Score Compared to Hourly Pay Rate

Below is a more detailed view of the specific pay rates and their AI scores. Here we can see that the data also varies greatly, and there are spikes in AI content with some higher pay rates. From this data, we can gather that although there is a slight correlation between higher pay rates and less AI, there is AI being used amongst all Upwork writers.

Al Detected VS Hourly Rate

Distribution of AI scores for Cover Letters

Al Detected in Cover Letters VS Hourly Rate

When we analyzed cover letters, we saw less of a trend. Although higher pay rates did have overall lower AI scores for their cover letters, there wasn’t as clear of a correlation amongst writers here. It seems that many writers use AI to help aid in writing their cover letters. We found that 60% of cover letters had used AI, while 40% did not.

While the AI numbers are higher here, this may be less of a red flag. Although employers put some weight into how a cover letter is written during their selection process, using AI to write a cover letter doesn’t necessarily mean the writer will also use it when writing paid articles. 

Our assumption is that most employers wouldn’t have this affect their selection process, although it is interesting to see that approx. 60% of writers had a clear indication of using AI in their cover letters despite their pay rate. In addition, 41% of writers had 100% AI scores in their cover letters.

Al Score in Cover Letters

Article Length vs AI Score

When looking at articles exceeding 5,000 words we found that these articles have a slightly higher average AI score (44%) compared to the overall AI score (34%).

Al Score Percentage of 5000 words Longer Articles vs Shorter Articles

Topics & Categories vs AI score

When analyzing the highest AI scores amongst all writers, there were similarities in categories/topics of articles. Below are the top 4 categories that were detected as highly likely to be written using AI (highest AI scores):

  1. Relationship advice
  2. Academic guidance (psychology, medical device manuals, etc.)
  3. Business advertisement
  4. Article guides (x steps to xxxx, a guide with better hair health, etc)

There may be some correlation between the type of articles and whether or not AI is being used, however more analysis is needed here. 

Conclusion

The biggest takeaway within this dataset and analysis is that we know freelance writers on Upwork are using AI in some capacity. The amount of AI being used varies, and tends to be higher with lower cost writers. We highly recommend that anyone who uses freelance writers through Upwork (or any other hiring platform) should implement Originality.AI to scan their content - this will not only help detect if AI is being used, but create more stringent editorial guidelines for you and your content team.

Jonathan Gillham

Founder / CEO of Originality.ai I have been involved in the SEO and Content Marketing world for over a decade. My career started with a portfolio of content sites, recently I sold 2 content marketing agencies and I am the Co-Founder of MotionInvest.com, the leading place to buy and sell content websites. Through these experiences I understand what web publishers need when it comes to verifying content is original. I am not For or Against AI content, I think it has a place in everyones content strategy. However, I believe you as the publisher should be the one making the decision on when to use AI content. Our Originality checking tool has been built with serious web publishers in mind!

Frequently Asked Questions

Do I have to fill out the entire form?

No, that’s one of the benefits, only fill out the areas which you think will be relevant to the prompts you require.

Why is the English so poor for some prompts?

When making the tool we had to make each prompt as general as possible to be able to include every kind of input. Not to worry though ChatGPT is smart and will still understand the prompt.

In The Press

Originality.ai has been featured for its accurate ability to detect GPT-3, Chat GPT and GPT-4 generated content. See some of the coverage below…

View All Press
Featured by Leading Publications

Originality.ai did a fantastic job on all three prompts, precisely detecting them as AI-written. Additionally, after I checked with actual human-written textual content, it did determine it as 100% human-generated, which is important.

Vahan Petrosyan

searchenginejournal.com

I use this tool most frequently to check for AI content personally. My most frequent use-case is checking content submitted by freelance writers we work with for AI and plagiarism.

Tom Demers

searchengineland.com

After extensive research and testing, we determined Originality.ai to be the most accurate technology.

Rock Content Team

rockcontent.com

Jon Gillham, Founder of Originality.ai came up with a tool to detect whether the content is written by humans or AI tools. It’s built on such technology that can specifically detect content by ChatGPT-3 — by giving you a spam score of 0-100, with an accuracy of 94%.

Felix Rose-Collins

ranktracker.com

ChatGPT lacks empathy and originality. It’s also recognized as AI-generated content most of the time by plagiarism and AI detectors like Originality.ai

Ashley Stahl

forbes.com

Originality.ai Do give them a shot! 

Sri Krishna

venturebeat.com

For web publishers, Originality.ai will enable you to scan your content seamlessly, see who has checked it previously, and detect if an AI-powered tool was implored.

Industry Trends

analyticsinsight.net

Frequently Asked Questions

Why is it important to check for plagiarism?

Tools for conducting a plagiarism check between two documents online are important as it helps to ensure the originality and authenticity of written work. Plagiarism undermines the value of professional and educational institutions, as well as the integrity of the authors who write articles. By checking for plagiarism, you can ensure the work that you produce is original or properly attributed to the original author. This helps prevent the distribution of copied and misrepresented information.

What is Text Comparison?

Text comparison is the process of taking two or more pieces of text and comparing them to see if there are any similarities, differences and/or plagiarism. The objective of a text comparison is to see if one of the texts has been copied or paraphrased from another text. This text compare tool for plagiarism check between two documents has been built to help you streamline that process by finding the discrepancies with ease.

How do Text Comparison Tools Work?

Text comparison tools work by analyzing and comparing the contents of two or more text documents to find similarities and differences between them. This is typically done by breaking the texts down into smaller units such as sentences or phrases, and then calculating a similarity score based on the number of identical or nearly identical units. The comparison may be based on the exact wording of the text, or it may take into account synonyms and other variations in language. The results of the comparison are usually presented in the form of a report or visual representation, highlighting the similarities and differences between the texts.

String comparison is a fundamental operation in text comparison tools that involves comparing two sequences of characters to determine if they are identical or not. This comparison can be done at the character level or at a higher level, such as the word or sentence level.

The most basic form of string comparison is the equality test, where the two strings are compared character by character and a Boolean result indicating whether they are equal or not is returned. More sophisticated string comparison algorithms use heuristics and statistical models to determine the similarity between two strings, even if they are not exactly the same. These algorithms often use techniques such as edit distance, which measures the minimum number of operations (such as insertions, deletions, and substitutions) required to transform one string into another.

Another common technique for string comparison is n-gram analysis, where the strings are divided into overlapping sequences of characters (n-grams) and the frequency of each n-gram is compared between the two strings. This allows for a more nuanced comparison that takes into account partial similarities, rather than just exact matches.

String comparison is a crucial component of text comparison tools, as it forms the basis for determining the similarities and differences between texts. The results of the string comparison can then be used to generate a report or visual representation of the similarities and differences between the texts.

What is Syntax Highlighting?

Syntax highlighting is a feature of text editors and integrated development environments (IDEs) that helps to visually distinguish different elements of a code or markup language. It does this by coloring different elements of the code, such as keywords, variables, functions, and operators, based on a predefined set of rules.

The purpose of syntax highlighting is to make the code easier to read and understand, by drawing attention to the different elements and their structure. For example, keywords may be colored in a different hue to emphasize their importance, while comments or strings may be colored differently to distinguish them from the code itself. This helps to make the code more readable, reducing the cognitive load of the reader and making it easier to identify potential syntax errors.

How Can I Conduct a Plagiarism Check between Two Documents Online?

With our tool it’s easy, just enter or upload some text, click on the button “Compare text” and the tool will automatically display the diff between the two texts.

What Are the Benefits of Using a Text Compare Tool?

Using text comparison tools is much easier, more efficient, and more reliable than proofreading a piece of text by hand. Eliminate the risk of human error by using a tool to detect and display the text difference within seconds.

What Files Can You Inspect with This Text Compare Tool?

We have support for the file extensions .pdf, .docx, .odt, .doc and .txt. You can also enter your text or copy and paste text to compare.

Will My Data Be Shared?

There is never any data saved by the tool, when you hit “Upload” we are just scanning the text and pasting it into our text area so with our text compare tool, no data ever enters our servers.

Software License Agreement

Copyright © 2023, Originality.ai

All rights reserved.

Redistribution and use in source and binary forms, with or without modification, are permitted provided that the following conditions are met:

  1. Redistributions of source code must retain the above copyright notice, this list of conditions and the following disclaimer.

  1. Redistributions in binary form must reproduce the above copyright notice, this list of conditions and the following disclaimer in the documentation and/or other materials provided with the distribution.

THIS SOFTWARE IS PROVIDED BY THE COPYRIGHT HOLDERS AND CONTRIBUTORS “AS IS” AND ANY EXPRESS OR IMPLIED WARRANTIES, INCLUDING, BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE ARE DISCLAIMED. IN NO EVENT SHALL THE COPYRIGHT HOLDER OR CONTRIBUTORS BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, EXEMPLARY, OR CONSEQUENTIAL DAMAGES (INCLUDING, BUT NOT LIMITED TO, PROCUREMENT OF SUBSTITUTE GOODS OR SERVICES; LOSS OF USE, DATA, OR PROFITS; OR BUSINESS INTERRUPTION) HOWEVER CAUSED AND ON ANY THEORY OF LIABILITY, WHETHER IN CONTRACT, STRICT LIABILITY, OR TORT (INCLUDING NEGLIGENCE OR OTHERWISE) ARISING IN ANY WAY OUT OF THE USE OF THIS SOFTWARE, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGE.

Will My Data Be Shared?

This table below shows a heat map of features on other sites compared to ours as you can see we almost have greens across the board!

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