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Content Marketing

Labrika: AI Content Optimizer Review

Is Labrika the content optimizer your SEO strategy needs? Our in-depth Labrika review explores its key features, pricing, and who can benefit the most.

It’s every brand’s dream to reach the top of the search results. However, with more digital traffic and competition than ever before, it can be challenging. That’s where Labrika offers to help, with features like an ‘AI-led Interactive Content Optimizer.

Here, we will review the Labrika content optimizer tool, including its features and pricing to see whether or not it’s worth adding to your marketing toolkit.

Labrika Quick Review

  • Ease of use - 5/10
  • Features - 5/10
  • Customer Support - 6/10
  • Price - 7/10
  • Speed - 7/10
  • Summary - 6/10

Looking for a best-in-class suite of tools for content professionals, marketers, and editors? Check out Originality.ai’s Predictive SEO Tool, AI Checker, Plagiarism Checker, and Grammar Checker.

Who Is Labrika Best For?

Labrika is designed to help busy content marketers and smaller teams with their SEO efforts.

It aims to provide data-driven insights into how marketers can optimize existing content, and what topics they should tackle in the future.

For instance, it highlights that one of its features offers a “query intent” analysis. The aim of this is to help marketers align the content they’re planning to write and publish with search intent, providing a more engaging experience for their audience.

Further, Labrika notes that it offers algorithm-informed, “fresh content optimization recommendations.

For those marketers planning content for a multilingual audience, its platform is also offered in multiple languages including English, Spanish, French, and more.

Pro Tip: With Originality.ai you can maintain content transparency and detect potential instances of AI in 15 languages using our Multi Language AI Checker model.

How to Use Labrika: A Quick Guide

Next, let’s take a look at how to use Labrika in this quick step-by-step guide:

Step 1: Check out Labrika’s free trial

To get the best experience using Labrika, we recommend signing up for a free version of the tool. All you need to do is enter your email address to get started.

Once you’ve done that, you’ll be presented with a detailed onboarding process, allowing you to quickly get familiar with the platform.

Step 2: Follow the onboarding process

Once you’ve started the free trial, you can then navigate through the onboarding process including adding a site, planning, or inviting team members.

Then, next, you can start creating projects and checking out the additional features to see if they match your expectations.

Step 3: Select a project and get started

Labrika’s Key Features

Labrika’s primary features are designed for SEO and marketing. Here’s a quick overview:

  • AI-led SEO toolset: A collection of over 230 features including actional reports on how to optimize content.
  • Rank Checker: Establish where your content is currently ranking for specific keywords.
  • Project management tool: Similar to a simpler version of more notable tools, such as Monday.com or Notion.
  • Keyword suggestion tool: Identify keywords that your brand should try to rank for.

What Types of Content Can You Create With Labrika?

Labrika focuses specifically on its AI-led SEO tools, ranking checks, and keyword research, meaning it’s designed specifically to help users with their SEO content efforts. 

So, if you’re looking for a tool that can help with other digital content such as eBooks, whitepapers, or social media content, you may need to look elsewhere.

How Much Does It Cost?

Labrika has four main pricing models, which include the content optimizer feature, as well as other AI-led SEO tools. Each one is priced monthly, but interestingly, there is also an option to pay quarterly (every 3 months), and yearly which offers 20% savings on subscription fees.

Each option is also adjustable, helping users find the best one for their needs. Take a look at the brief pricing chart overview below for more information:

Plan Cost (monthly subscription) Top Features
Lite $19 per month Starts with:
• 500 search queries
• 10,000 page crawling credits
Business $29 per month Starts with:
• 1,000 search queries
• 20,000 page crawling credits
E-Commerce $73 per month Starts with:
• 5,000 search queries
• 50,000 page crawling credits
Agency $140 per month Starts with:
• 20,000 search queries
• 100,000 page crawling credits

Labrika Limitations:

While Labrika does have some interesting tools, the keyword research tool did have some limitations, for example:

To try the tool we input an example content marketing website to gather keyword research suggestions. 

While many of the keywords aligned with content marketing such as “about email marketing,” or “about content marketing,” there were also irrelevant results like “bake bread.” 

It could also have benefited from insights into why the keywords were recommended such as search volume, keyword difficulty, or traffic potential.

Originality.ai, a Best-in-Class Alternative

For a best-in-class alternative to Labrika, try Originality.ai. The Originality.ai Content Optimizer provides intelligent AI suggestions and has the most accurate correlation between predicted rankings and actual rankings to ensure any amends you make are as effective as possible.

It’s also designed to withstand manipulation like keyword stuffing and only rewards genuine content improvements. Learn more about its unique features and accuracy benchmark in our Predictive SEO Accuracy Study.

Labrika: Final Thoughts

In summary, the Labrika tool is a good option for starting out with SEO updates, however, there are limitations such as off-topic keyword suggestions.

For a robust alternative, check out the Originality.ai Content Optimizer and get access to breakthrough technology that offers intelligent AI SEO suggestions, competitor analysis, and more. 

Plus, you’ll get access to a complete suite of industry-leading tools for your editorial toolkit including an AI Checker, Plagiarism Checker, and Grammar Checker.

Then, read more about content optimization in our review series:

Graeme Whiles

Graeme Whiles

My name is Graeme, a passionate writer with a strong Content Marketing background. Over the last seven years, I have developed an extensive portfolio of SEO Content writing, helping various brands improve their organic traffic, customer experience, and, ultimately, profits!

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