As the world becomes more familiar with the concept of generated articles, many small businesses are searching for a content writing tool that can help them generate content at scale to try and compete with the larger companies that boast much bigger support teams.
One tool that claims to help niche site owners and small businesses is Drafthorse AI, which claims to write hundreds of SEO-optimized articles for you in a matter of minutes.
But with Google constantly changing the goalposts for search engine optimization, is this tool as helpful as it claims to be?
Here, we will look at the following:
Overall, the Drafthorse AI tool is a solid choice, but it lacks some of the features that other "SEO" AI content generation tools have. While it shouldn't be compared to tools like Surfer AI due to the significant price difference, it should be compared to tools like ScaleNut or AI SEO, both of which offer more SEO-friendly services at a similar price point.
However, we did really enjoy the pay-as-you-go pricing option, which we hadn't seen before. This feature gives users much more control over their spending and is a strong USP that perhaps should be pushed more in the brand's marketing.
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Drafthorse AI is primarily focused on SEO managers and small businesses, who need to push as much content live as possible in an attempt to drive more customers to their websites.
However, as many SEO experts are aware, SEO is about much more than just publishing as much content as possible, so this approach should be taken cautiously.
To get the most out of your Drafthorse AI membership, be sure to add your website details to the tool, as it integrates with many website platforms, such as Squarespace or WordPress.
It is also worth doing a quick calculation of how many articles you anticipate you will need each month. As the platform has such flexible pricing, you could save a few dollars each month using the pay-as-you-go feature.
Drafthorse AI focuses specifically on SEO-optimized articles, and therefore, that is the only form of content you can create with this tool. For other content elements, such as email and social media posts, you will need to use another tool.
Pleasingly, Drafthorse AI also promotes a pay-as-you-go feature whereby you only pay for what you use. With this program, you pay $2.50 per article generated.
The first feature that we absolutely loved as part of this review is the option to pay for articles as you need them.
We have reviewed hundreds of AI tools to date, and this is the first time that we have seen such flexible pricing. It's a really strong USP for Drafthorse AI.
As you can see, you can slide the bar to purchase more than one article at a time, but that does not lead to a discount, unfortunately, which feels a little like an opportunity missed.
That said, this option is great for users who need more or fewer articles each week, allowing them to save money where possible.
Secondly, Drafthorse also provides three detailed tutorial videos for users. What's really nice to see about these tutorials is that they don't just help you use the platform, but they also provide you vital information about SEO best practices, such as link building.
These tutorials are extremely useful, and help build the authority and trust in Drafthorse AI's expertise.
Finally, we have the AI content generation tool, which plugs directly into some leading website platforms. Here, you can use keywords to create content that resonates with your audience while also satisfying the SEO Gods.
While the content is somewhat basic (as is the case with many AI content generations), it can be used as a good jumping-off point to add your own content and context for high-quality articles.
As companies continue to battle to become the go-to option for AI-generated content, there are many platforms and tools for you to consider.
Some similar SEO-friendly tools include AI SEO, Scalenut, Krater AI, and Simplified AI. We have reviewed each of these tools in detail, so be sure to check them out on our blog!
Finally, let's check to see if the content created by Drafthorse AI gets detected by Originality.ai.
Overall, Drafthorse AI is a perfectly serviceable tool, and flexible pricing is a huge benefit. However, the tool probably lacks the range of features that others at the same price point offer, which makes it difficult to justify purchasing a membership.
That said, the free plan is definitely worth testing out, and if you fall in love with the user-friendly interface, you could always use the pay-as-you-go pricing option to keep testing it for a little longer.
Drafthorse AI is a secure and reliable platform that boasts premium customer support features and a user-friendly interface. Brands and niche site owners can use the platform in the knowledge that it is a secure and reliable tool for content creation, allowing users to create content without putting their data in danger.
Drafthorse AI is a solid tool to add to your content creation process, but it does come at a price. You can start by using the tool for free, but for high-volume usage, you will need to pay. However, you do have plenty of customizable pricing options, including a pay-as-you-go feature, where you only pay for what you use.
The main difference between Drafthorse AI and ChatGPT is that Drafthorse AI uses target keywords to create SEO-optimized articles rather than just generating articles like ChatGPT does. It also boasts other features, like API access and a content refreshing tool, which are ideal features for a programmatic SEO writer.
