As a marketing manager or consultant, you need a platform that allows you to create strategies, test out theories, and generate content all in one location.
You don't want to spend time you already don't have available, flicking from one tool to the next.
Digital First AI claims to help solve this issue, providing you with a platform that has everything a marketing expert could possibly want, with the addition of its very own AI copy and image generators.
And it is these specific elements that we will focus on today in this review.
Here, we will look at the following:
Overall, the Digital First AI is a difficult one to review. If we were to review it solely for it's AI content generation, then it is more expensive than it's alternatives, and you might be best looking elsewhere.
However, if we were to take into consideration the other marketing features on offer, then the price becomes much more reasonable, and the platform goes from 'one to avoid' to 'potential game changer'.
But before we jump into this review, we just wanted to highlight a couple of things. All of the opinions you read below are 100% original and come from extensive first-hand testing of the Digital First AI platform.
At Originality.ai, we pride ourselves on transparency and always ensure we do our own original research into any AI tool that we review to provide you with the most detailed and impartial analysis.
Digital First AI focuses specifically on marketing strategy, with features that help with your whole digital growth plan.
Essentially, Digital First AI acts as a personal growth assistant, and as a result, it is the ideal tool for marketing experts or consultants either to help improve their own tactics or brainstorm and generate new ones.
To make the most out of your Digital First AI subscription, it is absolutely crucial that you do as much testing as possible within your seven-day free trial.
The tool has many features on offer, but at $99 per month or more, it is important that you know you will use them each month, or Digital First AI could quickly become a costly expense.
Digital First AI focuses specifically on helping marketing experts with their campaigns, and as a result, the types of content you can create are all focused on marketing. That means blog posts, product descriptions, landing pages, social media posts, and any other digital marketing platform you can imagine.
One benefit of purchasing a Digital First AI subscription is the community Discord, where other users discuss how to get the most out of the platform, such as how to articulate compelling copy for new landing pages.
This is a great addition as it helps you better understand how the Digital First artificial intelligence works and allows you to solve marketing problems with the help and expertise of other users.
Another interesting feature on offer is the AI graphic design tool. This tool allows you to create imagery that you can use as part of your marketing campaigns.
So, we decided to put it to the test. Here's our test prompt for a running clothing company based in the United Kingdom.
"a picture of three people out running. The sun is setting as they run over the hill, and the camera is behind them. Hyper-realistic style, with plenty of vibrant colors. The setting is the English countryside."
And here's what Digital First AI produced:
We wouldn't say this was "hyper-realistic", and the legs are a bit off, but a solid starting point and a useful tool as the AI image technology continues to advance.
Finally, we have the AI copy generator, which is the feature we are most interested in as part of this review.
While the feature does have over 50 tools to choose from, none of them allow you to generate large swathes of content.
Instead, the tool focuses on letting you generate blog outlines, landing page headlines, or content suggestions, which users can then use to write relevant and specific content that is tailored to their audience.
As Digital First AI provides users with seemingly limitless marketing recommendations and custom tactics, there are fewer direct competitors to speak of. However, two options worth considering are Simplified AI or Ad Creative AI, both of which we have recently reviewed and are available on our blog page.
As Digital First AI only generated content below 100 words, it was impossible for us to tell whether or not it was AI detected, as the word count was not high enough.
If you're looking for an AI content tool that is going to generate complete articles in a matter of minutes, then this tool is not the one for you.
But if you're interested in using AI in the best way possible by supporting your content creation process and helping speed up and improve your writing output, then this tool is definitely one you should try.
From our testing, we found that Digital First AI delivers a personalized marketing strategy in a safe and secure manner, offering users proven tactics to implement within their marketing efforts. The platform allows you to craft engaging content efficiently and execute marketing plans in a secure and reliable setting.
Fortunately, Digital First AI offers new users a free seven-day trial, allowing you to create a personalized marketing strategy and generate content on the platform first to see if it is the right tool for your marketing tactics.
While ChatGPT focuses specifically on generating content, Digital First AI offers marketing tactics based on AI technology, ensuring users' marketing strategies employ the best marketing tactics and making it ideal for experienced marketers.