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Uncover competitor strategies with Originality.ai’s Competitor Analysis Tool. Identify how many keywords you share with competitors, traffic sources, and more.
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Uncover competitor strategies with Originality.ai’s Competitor Analysis Tool. Identify how many keywords you share with competitors, traffic sources, and more.
Enter your domain name
Start by entering your website’s domain name, for example, https://originality.ai/. The easiest way to do this is to head to your website's home page and copy the URL. Then, post that into the section within our tool.
Select your country
Once you’ve copied and pasted your domain, it’s time to pick your country. Do this by selecting a country from the dropdown menu. The country you choose doesn’t necessarily have to be your location; it can be where your business operates predominantly.
Choose your language
Next, you need to choose your language from the dropdown menu. In this instance, it should be the language you want to read the results in, not necessarily the language of your target audience, unless it’s the same.
Click Analyze Competitors
Once you’ve checked you’ve put all of those details in correctly, click the ‘Analyze Competitors’ button.
Results
You will see the response as shown in the image below
Aside from being completely free to use, there are several benefits of using our competitor analysis tool as part of your marketing efforts.
Ever find yourself sitting at your desk, scratching your head, trying to work out why your competitors seem to have so many customers?
No matter what you try, they seem to get more clicks on their social posts and better rankings on Google, despite all of your best efforts.
What if we told you there was a way to pull back the digital curtain and uncover all of your competitors' content marketing secrets?
Introducing our brand new Competitor Analysis Tool, which uses real-time data to offer you specific and detailed insights on how your marketing efforts stack up against your fiercest rivals.
Here, we’ll show you how our comprehensive comparison tool can help take your marketing to the next level and give you a competitive edge.
First off, for those that aren’t already aware, here’s how a competitor analysis tool works.
The Originality.ai Competitor Analysis Tool offers you an SEO snapshot of your website’s top competitors. It compares rankings, traffic, keyword overlap, and more, helping you understand exactly where you stand.
So, what makes our tool in particular so useful? Well, it uses the DataForSEO Competitor Domain API to analyze your domain and uncover direct competitors who rank for similar keywords. That means you get real-time data and in-depth details, offering you the most comprehensive insight into competitor performance possible.
By comparing traffic, ranking positions, and performance trends, it delivers a side-by-side SEO overview of your site versus your rivals, highlighting what you’re doing well, what they’re doing better, and where you can get some quick wins.
As you would hope to see from a competitor analysis tool, ours is packed with several key features, as well as a few additional gems that other tools are missing. These include:
As you can likely tell, we are extremely excited to push our competitor analysis tool live, and we’re very confident that it will be useful for marketers and small businesses.
Not to mention, it’s completely free to use! The team here at Originality.ai have worked hard on ensuring this tool has industry-leading features on offer!
Which questions should you ask during competitor analysis?
Ask who your competitors are, what they offer, their pricing, top-performing keywords, marketing channels, and customer feedback.
What are the 4 P’s of competitor analysis?
Product, Price, Place, and Promotion are used to evaluate how competitors position themselves in the market.
Which tools are commonly used for competitor analysis?
Popular tools include SEMrush, Ahrefs, Similarweb, and Originality.ai’s Competitor Analysis Tool.
Can SWOT analysis be used for competitor analysis?
Yes, SWOT helps assess a competitor’s strengths, weaknesses, opportunities, and threats.
What is the primary focus of competitor analysis?
To understand your competitors’ strategies, identify market gaps, and improve your positioning.
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Kityo Martin
ClickingPublish.com
At Clicking Publish, producing original, high-quality content is essential to our success. To maintain these standards, it's important that we verify the work from freelancers and outsourced writers. Originality.ai makes this process easy for us by providing a simple and efficient tool that ensures the content we receive meets our expectations.
